Operto report: 1.1 million hotel brand ads linked to predatory OTAs in a single month
先了解这件事
On October 9, 2026, hotel technology company Operto released the "State of Predatory OTAs 2026" report. Based on an independent analysis of Google Ads Transparency Center data from May 22 to June 21, 2026, the report found that in a single month there were 1.1 million predatory ads targeting hotel brand searches, affecting 204,000 hotels worldwide. The report states that affected hotels faced an average of 3.9 competitor ads, and U.S. hotels were targeted by an average of 6.6 ads.
AI 根据报道生成 · 1 小时前更新
报道时间线
沿着报道，了解事件的不同侧面。
- PhocusWire All NewsOperto Report: 1.1 Million Hotel Brand Ads Linked to Predatory OTAs in a Single Month
Hotel technology company Operto released the "State of Predatory OTAs 2026" report, based on an independent analysis of Google Ads Transparency Center from May 22 to June 21, 2026, finding 1.1 million predatory ads targeting hotel brand searches in a single month, affecting 204,000 hotels worldwide, with affected hotels facing an average of 3.9 competitor ads, and U.S. hotels targeted by an average of 6.6 ads.
本事件热度走势
Not enough continuous observation data yet, so no trend is drawn for now.