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Report: 72% of APAC rail bookings now online, car rental at 47%

1reports1reporting sources2026-08-31Update

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APAC ground transport is rapidly digitizing, with rail bookings highly online and car rental growing fast. Corporate travel managers should monitor these channel shifts to optimize ground transportation booking strategies and costs.

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8月31日
  1. Web in Travel
    Report: 72% of APAC rail bookings now online

    WiT's latest report shows that in 2025, 72% of rail bookings in APAC are made online, with state-owned operators retaining most traffic through their own apps. Car rental online penetration is only 47%, but expected to surpass offline by 2027. OTAs like Trip.com and Klook are integrating direct rail APIs and expanding bundling. AI is increasingly used in booking, such as Booking.com's ChatGPT-based car rental helper.