Phocuswright: Global Booking Anxiety and Refund Preferences
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Phocuswright released the report "Global Booking Anxiety: The U.S., Europe and Asia Pacific," focusing on booking anxiety and refund preferences among travelers in the U.S., Europe and Asia Pacific. The report shows that booking anxiety peaks at the checkout stage; 58% of travelers are willing to pay a higher price for free cancellation. By region, one-third of U.S. travelers feel extremely or very anxious about booking international trips, compared with 15% in the UK, 14% in France and 7% in Germany.
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- PhocusWire All NewsPhocuswright: 58% of travelers willing to pay higher prices for free cancellation
The Phocuswright report "Global Booking Anxiety: The U.S., Europe and Asia Pacific" shows that booking anxiety peaks at the checkout stage; one-third of U.S. travelers feel extremely or very anxious about booking international trips, compared with 15% in the UK, 14% in France, and 7% in Germany.
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Not enough continuous observation data yet, so no trend is drawn for now.