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Shangmei Shuzhi SHANKEE Overseas Expansion: Jakarta Directly Operated Store Opened in 160 Days and Was Profitable in Its Opening Month

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On November 9, 2026, Shangmei Shuzhi announced progress on its overseas brand SHANKEE: the directly operated store in Jakarta, Indonesia took 160 days from preparation to opening and achieved profitability in its opening month; the franchised store in Ho Chi Minh City, Vietnam had occupancy rates exceeding 95% for multiple consecutive days within two weeks of opening. Currently, Shangmei Shuzhi has laid out 16 hotels (including those under preparation) across 10 overseas countries. In terms of pricing, the Jakarta room rate is approximately RMB 200 to 400 per night, and Ho Chi Minh City is approximately RMB 260 to 400 per night, with the per-room construction cost controlled at within RMB 70,000 per room.

AI 根据报道生成 · 4 天前更新

Latest developments11月9日 16:58

Shangmei Shuzhi disclosed that its directly operated store in Jakarta opened in 160 days and was profitable in its opening month, with 16 hotels laid out across 10 overseas countries.

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11月9日

16:58
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Shangmei Shuzhi SHANKEE Jakarta Directly Operated Store Opens in 160 Days and Is Profitable in Its Opening Month
Shangmei Shuzhi announced progress on its overseas brand SHANKEE. The directly operated store in Jakarta, Indonesia took 160 days from preparation to opening and achieved profitability in its opening month. The franchised store in Ho Chi Minh City, Vietnam has had occupancy rates exceeding 95% for multiple consecutive days two weeks after opening. Currently, Shangmei Shuzhi has deployed 16 hotels (including those under preparation) in 10 overseas countries. Jakarta room rates are approximately RMB 200 to 400 per night, Ho Chi Minh City approximately RMB 260 to 400 per night, and the per-room construction cost is controlled at within RMB 70,000 per room.

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