Homestay Digital-Intelligence Transformation: Platforms Supply Technology, Capabilities Must Be Int…
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The survey data reveal a structural gap in homestay digitalization—strong on business operations, weak on learning—offering reference value for accommodation investors, platforms and destination operators in understanding digital capability gaps among small lodging suppliers.
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- China Tourism NewsHomestay Digital-Intelligence Transformation: Platforms Supply Technology, Capabilities Must Be Int…
Based on 239 valid questionnaires and interviews around Erhai Lake in Dali, Yunnan, the article analyzes homestay digital-intelligence transformation. Digital operations management scored highest (6.21), while training and learning scored lowest (4.47); OTA platform usage was 82.8% and property management system usage 80.3%. The author argues that platforms lower technology barriers, but homestays must convert algorithms, data and tools into operational decision-making capability, recommending better platform services for small operators, destination-level shared digital services and improved human-AI collaboration.