Hot events历史事件
Trip.com Group focuses on attractions and experience economy
1reports1reporting sources2026-03-18Update
先了解这件事
AI 综述
Trip.com Group's innovation in attractions and experiences demonstrates how OTAs leverage technology and AI to enhance travel experiences, with significant implications for destination marketing and the travel supply chain.
AI 根据报道生成
报道时间线
沿着报道，了解事件的不同侧面。
3月18日
- PhocusWire All NewsTrip.com Group focuses on attractions and experience economy
Trip.com Group expects to deliver approximately $5 billion in gross merchandise volume from destination services, driven by strong APAC demand. The company introduced a multilingual ticketing machine solution supporting 15 languages, deployed in over 7 countries and regions, serving over 300 attractions. AI plays a key role in personalization and customer service, with tools like Trip.Planner using over 20 million points of interest to generate personalized itineraries.