Air France-KLM and Oneworld discuss frequent flyer reward redemption
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On November 13, 2026, at the Skift Aviation Forum, Tiffany Funk, head of Air France-KLM Flying Blue, and Gilbert Ott, director of loyalty at Oneworld, said airline loyalty programs need to make rewards easier to redeem while preserving the commercial value of redemption seats. The two discussed at the forum whether loyalty programs should move toward relationships or commoditization, as well as redemption difficulties.
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- Skift FeedShould loyalty programs move toward relationships or commoditization? Air France-KLM and oneworld executives discuss redemption challenges
Tiffany Funk, head of Air France-KLM Flying Blue, and Gilbert Ott, director of loyalty at oneworld, said at the Skift Aviation Forum that airline loyalty programs need to make rewards easier to redeem while preserving the commercial value of redemption seats.
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