According to a new AAA report, hotel rates for the 2026 Labor Day weekend (Sept. 3-7) will be 9% higher for domestic bookings and 12% higher for international hotels compared to last year. Fuel and domestic airfare costs are also up, but cruises and international flights are cheaper. Despite rising costs, Americans prioritize outdoor leisure destinations like Seattle, Orlando, and Boston.
Digital travel platform Agoda has released its ranking of European travel interest to Asia based on accommodation search data from April to June 2026 for summer travel. Thailand remains the most-searched destination for the second consecutive year, Indonesia rises to second, and Japan holds third. Vietnam climbs to fourth from fifth, with Malaysia rounding out the top five. India, South Korea, and Vietnam show the highest year-on-year growth at 14%, 13%, and 12% respectively. At the city level, Bangkok and Bali top the list, followed by Koh Samui, Tokyo, and Pattaya.
Expedia Group released its Unpack '26 Summer report, showing domestic travel demand dominates summer holiday planning, with global social conversation up 77% YoY and 45% of Britons more interested in UK breaks. The report highlights trends like hotel hopping, sports event divergence, and set-jetting, along with top destinations and international cities with lower hotel rates.
Expedia Group released the first-ever summer edition of its Unpack '26 report, revealing that domestic travel demand dominates summer vacation planning. Social conversation about domestic vacations increased 77% year-over-year globally, with 63% of U.S. travelers planning a domestic trip. The report highlights trends such as hotel hopping, sports-driven travel, and set-jetting, along with top destinations.