Skip to content
中文Subscribe

#现场旅游

Today0items
Sep 16Wed
  1. Skift Feed

    Skift Live Tourism Summit: Five Decisions in the Room

    Skift will host its Live Tourism Summit on September 22, 2026, at North Javits Center in New York City, focusing on how live events have become a primary demand driver in global travel. The summit is structured around five decisions: surge versus long-term investment, how cities and promoters split value, readiness versus reality in handling demand, yield versus access in pricing, and competition versus coordination. Skift Research notes travelers now choose the moment — a concert, festival, or sporting event — and build the trip around it.

Aug 26Wed
  1. Skift Feed

    Live Tourism Economy: Where Event-Driven Travel Spending Lands

    Travel demand is undergoing a structural shift where events, not destinations, drive trips. Trip.com Group reported entertainment-driven travel up 74% year-over-year in Q1 2026, and over 70% of travelers are more likely to plan trips around live events than five years ago. During Taylor Swift's Eras Tour, fans spent an average of $1,300 per show, and 84% of event tourists explore beyond the event itself. Destinations that treat live tourism as standing infrastructure and build durable partnerships can convert short-term spikes into repeat visitation.