Skip to content

#网红打卡

Today0items
Sep 15Tue
  1. China Tourism News

    'Grandpa Gourd' Offers a Lesson for Tourism Development

    An elderly man in Shaoxing's Shusheng Guli area became known as 'Grandpa Gourd' after gourds grown on his balcony resembled a scene from the cartoon 'Calabash Brothers'. After a surge in visitors, he cut the gourds down, then hung them back up. The article notes that residential spaces unexpectedly becoming internet-famous attractions bring noise, congestion, safety hazards, and disruption to residents, with costs borne by the person and community while benefits are shared by platforms, bloggers, and nearby businesses. It suggests establishing rapid response and carrying capacity assessment mechanisms, transforming point-based check-ins into area-based experiences, and establishing communit…

Sep 8Tue
  1. China Tourism News

    Leveraging Viral Check-ins to Convert Tourism Traffic into 'Retention'

    Taking Chaoshan tourism as an example, the article analyzes the problem that traffic from viral check-ins is difficult to convert into 'retention'. It points out issues such as inadequate supporting services and homogenized business formats, and proposes countermeasures including deepening cultural experiences, people-oriented services, optimizing business structures, and promoting regional linkages. It emphasizes converting one-time check-ins into repeat visits through immersive experiences, honest operations, and diversified product supply.