GBTA News & Press·· 8 days ago
GBTA Poll: Business Travel Confidence Rebounds to 2026 High
Business Travel Confidence Rebounds to Its Highest Level of 2026 as Industry Plans for Disciplined Growth
AI Overview
GBTA polled 604 business travel professionals worldwide online from August 27 to September 9, 2026. 63% are optimistic about the industry outlook for the next 12 months, up from 41% in April and above 59% in January; pessimism fell from 24% to 7%. Optimism rose among both buyers and suppliers, and Europe's net optimism swung from -17 to +44. 56% of buyers expect travel spend to increase and 45% expect more trips, with spend expectations continuing to outpace volume. Costs and geopolitical uncertainty remain the main constraints.
Source:GBTA News & Press · gbta.org