Amadeus Data: Tromso, Norway Tops Holiday Hotel Occupancy as Global Rates Rise 7% Year-on-Year
Snowy Norway steals the top spot this holiday season as travelers swap winter sun for frosty getaways
Amadeus Demand360 data as of December 4, 2025 shows global holiday hotel occupancy up a modest 0.5% from 2024, with room rates up 7% year-on-year. Tromso, Norway tops the list at 93% occupancy, followed by Aruba (89%), Queenstown, New Zealand (86%) and Phu Quoc Island, Vietnam (83%). Curacao saw the biggest year-on-year occupancy increase among the top 10 destinations (11%). Waikoloa, Hawaii achieved the highest average daily rate (ADR) among the top ten most occupied regions at $942; Guanacaste, Costa Rica averaged over $2,600; and Cairns, Australia had the lowest ADR of the top ten at $286. Global hotel revenue over the holiday period is predicted to reach $7.4 billion, with New York alon…
Source:Amadeus Newsroom · amadeus.com