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IP licensingBeijing / Shunyi / Shougang Park

CIFTIS Debuts a Wave of New Cultural Creative Products

On September 10, at the 2026 China International Fair for Trade in Services in Shougang Park, a large batch of debut cultural creative products appeared in Hall 7's culture and tourism services exhibition and Hall 9's culture and tourism consumption area, turning historical IP, industrial heritage and natural elements into brooches, ornaments and daily goods. The National Botanical Garden brought nine series and more than 100 classic items plus 56 debut products; Shougang Cultural Creative presented over 50 products including quicksand glow fridge magnets, movable industrial-element magnets, steel microstructure silk scarves and a Shougang-Dingyao co-branded coffee cup; the "Beijing Gifts"…

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Impact and considerations

The concentration of debut cultural creative products at CIFTIS shows museums, parks and industrial heritage IP accelerating commercialization, offering a sample for culture-tourism consumption scenarios and licensing partnerships.

Key points

  • On September 10, the 2026 CIFTIS was held in Shougang Park, with a large batch of debut cultural creative products in Hall 7's culture and tourism services exhibition and Hall 9's culture and tourism consumption area.
  • The National Botanical Garden brought nine series and more than 100 classic items plus 56 debut products, including plant ceramic fridge magnets, journals and embroidered badges.
  • Shougang Cultural Creative presented over 50 products including quicksand glow fridge magnets, movable industrial-element magnets, steel microstructure silk scarves and a Shougang-Dingyao co-branded coffee cup.
  • The "Beijing Gifts" area showed the "Prosperous Flower Basket" series, created by the original design team behind the Tiananmen Square National Day flower basket.
  • The Shunyi culture and tourism area set up a "Shunyi Gifts · Catch and Play" interactive zone where visitors who post exhibition content can join the game.

Sources and time

Primary source
中国旅游新闻网
Other sources
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First source publication
13 Sept 2026, 08:00
Page published
14 Sept 2026, 00:05
Last updated
13 Sept 2026, 08:00
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