Expedia research: travelers prefer full-trip planning on one platform
Expedia Group released global research showing travelers increasingly prefer to book and manage full trips on one platform, including car rentals, flights, activities, and trip protection. The survey of 2,500 travelers across 10 markets found 77% are likely to book multiple trip elements on the same platform, rising to 83% for Gen Z. Expedia is expanding its Rapid API ecosystem to support car, flight, activity, and protection bookings.
Impact and considerations
Rising demand for full-trip planning pushes OTAs and partners to offer integrated booking experiences, potentially reshaping distribution; corporate travel managers should watch this trend.
Key points
- 77% of travelers are likely to book multiple trip elements on the same platform.
- 83% of Gen Z travelers are likely to book multiple elements on the same platform.
- Expedia expands Rapid API to support car, flight, activity, and protection bookings.
- Survey covered 2,500 travelers across 10 markets.
Sources and time
- Primary source
- Expedia Group
- Other sources
- 0
- First source publication
- 2 Jun 2026, 08:00
- Page published
- 12 Aug 2026, 14:27
- Last updated
- 2 Jun 2026, 08:00
- Original links
- Expedia Group Newsroom：Expedia Group (opens in a new tab)Primary source · en · Published 2 Jun 2026, 08:00