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China Ministry of Culture and Tourism: 1.794 Billion Domestic Trips in Q1 2025

China's Ministry of Culture and Tourism released Q1 2025 domestic tourism data. Domestic trips reached 1.794 billion, up 26.4% year over year, with urban residents at 1.318 billion trips (+22.4%) and rural residents at 476 million trips (+39.2%). Total domestic tourism spending reached 1.80 trillion yuan, up 18.6%, with urban spending at 1.48 trillion yuan (+14.8%) and rural spending at 0.32 trillion yuan (+39.6%).

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Impact and considerations

The data reflects a strong recovery in China's domestic tourism market, with rural resident growth significantly outpacing urban, providing market reference for hotels, transport, and destination marketing companies.

Key points

  • Domestic trips reached 1.794 billion in Q1 2025, up 26.4% year over year.
  • Urban residents made 1.318 billion trips (+22.4%), while rural residents made 476 million trips (+39.2%).
  • Total domestic tourism spending reached 1.80 trillion yuan, up 18.6% year over year.
  • Urban spending was 1.48 trillion yuan (+14.8%), while rural spending was 0.32 trillion yuan (+39.6%).

Sources and time

Primary source
文化和旅游部
Other sources
0
First source publication
23 Apr 2025, 08:00
Page published
11 Sept 2026, 00:34
Last updated
23 Apr 2025, 08:00
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