2024 Domestic Tourism Data: 5.615 Billion Trips, 5.75 Trillion Yuan in Spending
The Ministry of Culture and Tourism released 2024 domestic tourism data. According to sample survey results, domestic trips reached 5.615 billion in 2024, up 14.8% year over year; total domestic tourism spending reached 5.75 trillion yuan, up 17.1% year over year. Urban residents made 4.370 billion domestic trips, up 16.3%, while rural residents made 1.245 billion trips, up 9.9%. By quarter, Q3 had the highest number of trips at 1.512 billion, up 17.2% year over year.
Impact and considerations
The strong recovery of the domestic tourism market provides a macro demand backdrop for business travel and the MICE industry. Double-digit growth in trips and spending indicates continued expansion of domestic travel infrastructure and service demand, offering reference value for travel and event planning.
Key points
- Domestic trips reached 5.615 billion in 2024, an increase of 724 million from the previous year, up 14.8% year over year.
- Urban residents made 4.370 billion domestic trips, up 16.3%; rural residents made 1.245 billion trips, up 9.9%.
- Q1 domestic trips were 1.419 billion, up 16.7%; Q2 was 1.306 billion, up 11.8%.
- Q3 domestic trips were 1.512 billion, up 17.2%; Q4 was 1.378 billion, up 13.2%.
- Total domestic tourism spending in 2024 was 5.75 trillion yuan, an increase of 840 billion yuan, up 17.1% year over year.
- Urban residents' tourism spending was 4.93 trillion yuan, up 18.0%; rural residents' spending was 830 billion yuan, up 12.2%.
Sources and time
- Primary source
- 文化和旅游部
- Other sources
- 0
- First source publication
- 22 Jan 2025, 08:00
- Page published
- 11 Sept 2026, 00:39
- Last updated
- 22 Jan 2025, 08:00
- Original links
- MCT Tourism Statistics：2024年度国内旅游数据情况 (opens in a new tab)Primary source · zh · Published 22 Jan 2025, 08:00