Homestay Industry Shakeout: As Internet Fame Fades, Return to Core Accommodation
The homestay industry faces a shakeout after rapid expansion, with enterprises growing from 19,000 in 2016 to 375,000 by end of 2025. Homogenization, hygiene, and service issues lead to declining occupancy. Experts suggest returning to core accommodation and enhancing personalized experience.
Impact and considerations
Analyzes homestay market trends, providing reference for business travelers choosing accommodation.
Key points
- Homestay enterprises grew nearly 20-fold in a decade.
- Severe homogenization, hygiene and service issues.
- Quality homestays still maintain booking popularity.
Sources and time
- Primary source
- 品橙旅游
- Other sources
- 0
- First source publication
- 9 Sept 2026, 08:00
- Page published
- 10 Sept 2026, 00:02
- Last updated
- 9 Sept 2026, 08:00
- Original links
- Pinchain Tourism：网红滤镜逐渐褪去 民宿应如何长远留住游客？ – 品橙旅游 (opens in a new tab)Primary source · zh · Published 9 Sept 2026, 08:00