Ningxia Releases Six Signature Routes, Launches Beijing University-Season Tourism Promotion

Key points

• On 21 September, the 2026 Ningxia culture-tourism university promotion "Travel Ningxia, Give Your Mind a Holiday" visited Beijing Institute of Technology, opening the Beijing university-season promotion.
• The event centered on "Ningxia scenery plus youth interaction" with immersive elements including stamp-collection check-ins, games, cultural-creative displays and route presentations.
• The event is part of the one-year anniversary series of the Beijing-Ningxia Culture and Tourism Alliance.
• Six dedicated signature routes were released, covering winery study tours in the eastern foothills of the Helan Mountains, starry-sky camping in the Tengger Desert, intangible-cultural-heritage creative practice, geomorphological study of the Yellow River Grand Canyon, visits to Yanchi Tan sheep production areas, and Western Xia civilization exploration.
• The routes span professional practice, outdoor expansion, cultural fieldwork and leisure, aimed at students' holiday travel and study practice.
• The Ningxia Culture and Tourism Department said it will launch university-specific study camps and summer practice programs to continue cultivating the youth source market.