Why Flight Attendants Are Fighting Google's Purchase of Spirit Airlines Data

Spirit Airlines' $10 million data sale to Google includes extensive employee records (3.4 million payroll records, 100 million emails, 80,000 email accounts, and employee data dating back to 1986) plus commercial assets like pricing models and booking curves, but excludes customer and loyalty program data. The Association of Flight Attendants objected, delaying the hearing to September 9, arguing privacy protections are consumer-facing while the payload is employee-facing.