Hebei Study Tourism Exchange Event Promotes Regional Collaboration
The fourth Hebei Study Tourism Exchange Event (Hengshui venue) was held with about 190 delegates from Beijing, Tianjin, Hebei, Shanxi, Shandong and Henan. Hengshui has accredited 76 study tourism quality improvement pilot units and developed over 420 courses; in 2025 the city received 1.371 million study tourists, up 12% year on year. Beijing, Tianjin and Hebei signed a study tourism cooperation agreement, and six localities signed a framework agreement on deep cultural-tourism cooperation to build a 'one-hour study circle'.
Impact and considerations
Beijing-Tianjin-Hebei study tourism cooperation is moving from spontaneous business matchmaking to institutionalised collaboration, and the upcoming Beijing-Xiongan-Shangqiu high-speed rail is expected to expand the weekend study market. The market's shift from 'is it fun' to 'can they learn' sets new requirements for…
Key points
- The fourth Hebei Study Tourism Exchange Event (Hengshui venue) was held with about 190 delegates from Beijing, Tianjin, Hebei, Shanxi, Shandong and Henan.
- Hengshui has accredited 76 study tourism quality improvement pilot units and developed over 420 courses; in 2025 the city received 1.371 million study tourists, up 12% year on year.
- Beijing, Tianjin and Hebei culture and tourism departments signed a study tourism cooperation agreement, and study routes along the Beijing-Tianjin-Hebei Grand Canal were released.
- With the upcoming Beijing-Xiongan-Shangqiu high-speed rail, six localities — Beijing's Xicheng District, Xiongan New Area, Hengshui, Liaocheng, Heze and Shangqiu — signed a framework agreement to build a 'one-hour study circle'.
- Hengshui Lake scenic area received nearly 140,000 study visitors in 2025; Sun Jing Academy received nearly 100,000 study tourists in 2025.
- In 2026, 'travel with textbooks' became a phenomenon, with inquiries for ancient poetry and textbook study routes growing over 130% year on year.
Sources and time
- Primary source
- 中国旅游新闻网
- Other sources
- 0
- First source publication
- 10 Sept 2026, 08:00
- Page published
- 11 Sept 2026, 00:04
- Last updated
- 10 Sept 2026, 08:00
- Original links
- China Tourism News：研之有物 学之有道-中国旅游新闻网Document (opens in a new tab)Primary source · zh · Published 10 Sept 2026, 08:00