SAP Concur Podcast: CHOOOSE on Corporate Sustainability Strategy
The SAP Concur Conversations podcast features Nina Birger, VP of Climate Solutions at CHOOOSE, discussing how organizations can incorporate sustainability into business strategy. The conversation covers the ESG framework, the role and limits of carbon offsets, methodologies for measuring travel carbon emissions (including the Greenview Hotel Footprinting tool), the risks of greenwashing and greenhushing, and the value of sustainability in talent recruitment and retention.
Impact and considerations
Travel carbon emissions are increasingly important for corporate ESG reporting and cost management. Understanding carbon measurement methods, the appropriate role of offsets, and avoiding greenwashing helps travel and finance managers develop policies balancing cost and sustainability.
Key points
- ESG covers environmental, social, and governance dimensions, with climate issues spanning multiple pillars.
- Carbon offsets are a valuable tool for supporting climate projects but should not be the sole reliance of a corporate climate strategy.
- Organizations should first establish a carbon baseline, then act on the most material emission sources.
- Travel carbon emissions can be estimated using established methodologies, including the Greenview Hotel Footprinting tool.
- Both greenwashing and greenhushing are risks; companies should communicate sustainability goals authentically and transparently.
- Sustainability programs can serve as a competitive advantage for talent recruitment and employee retention.
Sources and time
- Primary source
- SAP Concur
- Other sources
- 0
- First source publication
- 25 Jul 2023, 17:47
- Page published
- 14 Aug 2026, 08:22
- Last updated
- 25 Jul 2023, 17:47
- Original links
- SAP Concur Blog：The Great Balancing Act: How to Incorporate Sustainability Into Your Business Strategy with CHOOOSE (opens in a new tab)Primary source · en · Published 25 Jul 2023, 17:47