The Great Balancing Act: How to Incorporate Sustainability Into Your Business Strategy with CHOOOSE
SAP Concur podcast with CHOOOSE discusses incorporating sustainability into business strategy. Emphasize measuring carbon footprint, automating data collection, balancing cost and carbon efficiency. Carbon offsets are a tool but must be combined with reduction. Avoid greenwashing and greenhushing; communicate sustainability efforts transparently.
Impact and considerations
Sustainability is a key part of business strategy, impacting talent recruitment and retention. Measuring carbon footprint and automating data collection helps companies make informed decisions, balancing cost and environmental impact.
Key points
- Measure carbon footprint first to establish baseline.
- Automate data collection to translate activity data into carbon data.
- Carbon offsets are a tool but must be combined with reduction.
- Avoid greenwashing and greenhushing; communicate transparently.
- Sustainability impacts talent recruitment and retention.
Sources and time
- Primary source
- SAP Concur
- Other sources
- 0
- First source publication
- 25 Jul 2023, 17:47
- Page published
- 14 Aug 2026, 08:22
- Last updated
- 25 Jul 2023, 17:47
- Original links
- SAP Concur Blog：The Great Balancing Act: How to Incorporate Sustainability Into Your Business Strategy with CHOOOSE (opens in a new tab)Primary source · en · Published 25 Jul 2023, 17:47