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#导游

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Sep 26Sat
  1. China Tourism News

    Anhui Culture and Tourism Vocational Skills Competition Concludes in Hefei

    On September 24, the 2026 Anhui Culture and Tourism Vocational Skills Competition concluded in Hefei. Lasting four days, it covered four categories: tour guide, front desk, housekeeping and restaurant service, testing practitioners' comprehensive capabilities through practical tasks. In the tour guide category, contestants acted as promoters of Anhui's "treasure towns," exploring the distinctive resources of 34 such towns and designing itineraries independently; hotel service categories focused on international reception, themed turndown service and green dining. Outstanding performers can be promoted to senior worker, technician or senior technician, and first-prize tour guide winners may…

Sep 23Wed
  1. China Tourism News

    Sichuan launches 100-day tourism market crackdown

    On 21 September, Sichuan province held a video conference in Chengdu combining a scheduling meeting on rectifying tour-guide misconduct and forced consumption, a progress meeting for the "Thunder Action" 100-day campaign, and a meeting on culture and tourism safety production and the holiday market. The province announced the launch of the 100-day Thunder Action for its tourism market. Culture and tourism departments will work with public security, transport and market regulation authorities to build cross-regional, multi-department joint enforcement mechanisms, focusing on four prominent problems: illegal agencies, illegal guides, illegal shopping outlets and illegal vehicles, with top-lev…

  2. China Tourism News

    Yunnan issues 20 measures to tighten tour group management

    Yunnan has issued 20 measures for strict management of tour groups, targeting four types of market participants — travel agencies, guides, charter vehicles and shopping outlets — and addressing below-cost tours, forced or induced consumption, tour reselling and group-splitting, and hidden shopping. The measures build a full-chain regulatory system. Agencies are banned from arranging shopping for group tourists, including product sales at scenic areas, streets, accommodation and dining venues, and from selling tours, gambling on tours, second-time reselling and group-splitting. Contracts must use the 2026 electronic model group-tour contract uploaded to the regulatory platform, with a "one g…

Sep 22Tue
  1. China Tourism News

    Jiangsu 5A Scenic Areas Waive First-Tier Tickets for Licensed National Tour Guides

    The Jiangsu Provincial Department of Culture and Tourism announced that, effective immediately, all national 5A-level scenic areas in the province will waive first-tier admission for licensed tour guides nationwide, and it is pushing government-guided 4A-level scenic areas to follow by the end of 2028. Currently 25 5A-level and more than 100 4A-level scenic areas already waive first-tier tickets for licensed guides. Guides must present their ID card and valid electronic guide certificate for verification at the gate.

Sep 20Sun
  1. Pinchain Tourism

    China's Ministry of Culture and Tourism Releases Typical Cases of Forced Consumption; Low Penalties…

    China's Ministry of Culture and Tourism released the sixth batch of typical cases of forced consumption in the tourism market for 2026, involving travel agencies arranging optional paid items without tourist consent, packaging shopping venues as attractions, and tour guides instructing tourists to shop. In one case, guide Huang Mou-long was ordered by the Dali Culture and Tourism Bureau to forfeit illegal gains and fined 5,000 yuan, while Yunnan Tianzhiai International Travel Service was handled in a separate case. In another, guide Fu Mou was fined 3,000 yuan and ordered to forfeit gains by the Yanyuan County Culture, Radio, Television and Tourism Bureau, and Sichuan China Youth Travel Ser…

Sep 14Mon
  1. Pinchain Tourism

    China's Culture and Tourism Ministry Releases Sixth Batch of Forced-Consumption Cases

    Since March 2026, local culture and tourism authorities have continued a campaign against tour-guide misconduct and forced consumption. The Ministry of Culture and Tourism released its sixth batch of typical cases, covering travel agencies arranging shopping or paid extras without agreement, organising unreasonably low-priced tours, guides instructing or coercing shopping, and threatening tourists. Penalties include confiscation of illegal gains, fines, suspension of business, revocation of travel agency licences and temporary suspension of guide certificates, with fines ranging from 3,000 to 100,000 yuan.

Sep 11Fri
  1. Pinchain Tourism

    Beijing Revises Museum Regulation Draft, Removing Guide Access Restrictions

    The Beijing Municipal Cultural Heritage Bureau responded to a petition on the guide-service clauses of the draft Beijing Museum Regulation, confirming that all 52 related opinions received during the public consultation from June 16 to July 19, 2026 were adopted. Restrictive wording in Articles 34 and 46, including the requirement that group or commercial tours may not be conducted without museum consent, was deleted to remove market-access barriers and ensure fair participation by market entities in museum interpretation services. The revised draft has been submitted to the Beijing Municipal People's Congress Standing Committee for review.

Sep 3Thu
  1. China Tourism News

    Top Guide Zhang Xiaoxu: 17 Years Telling Shanxi's Stories

    China Tourism News profiles national gold-medal guide Zhang Xiaoxu, who has spent 17 years on the front line, witnessing Shanxi's shift from traditional sightseeing to in-depth ancient architecture tours. She innovates storytelling with performances like kuaiban, and leads a studio to nurture talent, promoting cultural tourism integration.

Aug 31Mon
  1. China Tourism News

    Lijiang Revokes Travel Agency License and Tour Guide Permit

    The Lijiang Culture and Tourism Bureau reported that in response to the issue of 'tourists threatened for not participating in designated paid items', it has revoked the travel agency license of Lijiang Wanshan Travel Agency and the tour guide permit of Wang MouDong. Investigation found the guide engaged in deception and coercion of tourists, and the Yulong County Public Security Bureau has detained him administratively.