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#数智化

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Sep 21Mon
  1. China Tourism News

    China's Ministry of Culture and Tourism Issues 15th Five-Year Plan for Intangible Cultural Heritage

    China's Ministry of Culture and Tourism issued the 15th Five-Year Plan for the Protection and Inheritance of Intangible Cultural Heritage, setting overall requirements, key tasks and safeguards. By 2030, it aims to form an initial new framework for systematic ICH protection, deepen ICH integration into modern life, and see new inheritance and experience scenarios emerge. Six key task areas cover improving the project protection system, optimizing talent cultivation, serving national strategies, creating new life-integration scenarios, deepening tech empowerment and boosting communication reach.

  2. China Tourism News

    Homestay Digital-Intelligence Transformation: Platforms Supply Technology, Capabilities Must Be Int…

    Based on 239 valid questionnaires and interviews around Erhai Lake in Dali, Yunnan, the article analyzes homestay digital-intelligence transformation. Digital operations management scored highest (6.21), while training and learning scored lowest (4.47); OTA platform usage was 82.8% and property management system usage 80.3%. The author argues that platforms lower technology barriers, but homestays must convert algorithms, data and tools into operational decision-making capability, recommending better platform services for small operators, destination-level shared digital services and improved human-AI collaboration.

Sep 15Tue
  1. Meadin Research

    2026 China Cultural Tourism Group Ecosystem Report: 1,100 Groups and the Shift to Operational Effic…

    Meadin Research released its 2026 China cultural tourism group ecosystem report, framing the sector against the 15th Five-Year Plan. As of September 2026, China had 1,100 cultural tourism groups, with state-owned entities accounting for 83.36% and county- and city-level groups forming the base. Analysis of 45 state-owned groups' H1 2026 results shows revenue pressure and profit divergence: provincial platforms are large but low-margin, while scenic-area and county-level players show more resilience, making asset revitalization and refined operations the key challenge.

Sep 9Wed
  1. China Tourism News

    2026 World Tourism Cooperation and Development Conference Held in Beijing

    On September 9, the 2026 World Tourism Cooperation and Development Conference was held at Shougang International Convention Center in Beijing, themed 'Digital Intelligence Renewal, Harmony and Win-Win'. The conference released the 'World Tourism Cities Development Report (2025-2026)', with Beijing ranking fifth. Multiple signings took place, including Beijing inbound tourism cooperation agreements, and a travel trade fair was organized.

Sep 8Tue
Sep 1Tue
  1. China Tourism News

    Reflections on Tourism Education in the Digital Intelligence Era

    This article discusses the transformation of tourism education in the digital intelligence era, emphasizing a shift from short-term tool operation training to long-term professional capability building. It highlights four key abilities: technology application, cultural interpretation, service organization, and complex situation judgment. It also warns against imbalances such as disconnect between equipment and content, squeezed humanities courses, and over-standardized practical teaching, and proposes reforms in curriculum, faculty development, and lifelong learning.

Aug 25Tue
  1. China Tourism News

    Beijing Hosts AI Training for Rural Homestays

    The Beijing Municipal Bureau of Culture and Tourism held its second rural homestay training from August 19-21, themed 'AI Empowering Digital Operations for Homestays,' with over 70 managers of municipal A and B grade rural homestays. The training covered platform operations on Douyin and Xiaohongshu, as well as AI tools for short video production, copywriting, and poster design, aiming to enhance digital operation skills.