商旅纵横Business travel insights that drive better decisions.
SearchEmail briefings
Back to all updates
Meetings & eventsShandong Province

Jinan-Tai'an Youth Tourism Co-Creation Campaign Launches with Student-Only Travel Offers

On September 23, the "Tai Youth, Together with Jinan" Jinan-Tai'an youth tourism co-creation campaign and the 2026 fall-semester cultural tourism promotion for universities in Tai'an were held at Taishan College of Science and Technology, jointly hosted by the Tai'an and Jinan municipal culture and tourism bureaus, the Tai'an Communist Youth League committee and the college. The event promoted youth-themed tourism products, autumn routes, holiday activities and student-oriented cultural tourism benefits. A youth fair brought together 20 scenic areas and tourism enterprises in two zones, "Blessed Tai'an" and "Spring City Jinan," displaying over a thousand heritage and cultural creative produ…

View primary source (opens in a new tab)

Impact and considerations

The twin-city joint IP and student-only offers give a lever for reaching young travellers, letting scenic areas and tourism businesses tap university channels during the back-to-school window.

Key points

  • The event was held on September 23 at Taishan College of Science and Technology, jointly hosted by the Tai'an and Jinan municipal culture and tourism bureaus, the Tai'an Communist Youth League committee and the college.
  • It aims to seize the back-to-school window, promote Jinan-Tai'an tourism resources and release student-only travel offers.
  • The launch promoted youth-themed tourism products, autumn routes, holiday activities and student-oriented cultural tourism benefits.
  • A youth fair gathered 20 scenic areas and tourism enterprises in two experience zones, "Blessed Tai'an" and "Spring City Jinan," showing over a thousand heritage and cultural creative products.
  • Fifteen Jinan online influencers and more than 180 students formed experience teams, visiting Mount Tai and the Taishan Shigandang scenic area and trying projects such as climbing-assist robots.
  • Tai'an and Jinan merged the "Tai Youth" and "University Student City-Reading Plan" brands into a twin-city youth tourism IP and will continue campus promotion series.

Sources and time

Primary source
中国旅游新闻网
Other sources
0
First source publication
24 Sept 2026, 08:00
Page published
24 Sept 2026, 19:47
Last updated
24 Sept 2026, 08:00
Report an issue or request removal