Yellow River Origin "Dahe No.1" Self-Drive Tourism Route Launches
On September 21, the launch event of the Yellow River Origin "Dahe No.1" self-drive themed route experience season was held at the Yellow River Estuary Ecological Tourism Area in Dongying, Shandong. Nine Yellow River provinces (regions) jointly initiated the Yellow River origin journey, running from the "Yellow River Estuary" to the "Sanjiangyuan" over 16 days with relay participation by the nine provinces (regions), turning a one-off event into a regularly experienceable premium route. Shandong is implementing the "Transport-Tourism No.1 Project" and has created integrated transport-tourism brands such as "Qilu No.1," "Peninsula No.1," and "Dahe No.1," with plans to develop "Canal No.1" wa…
Impact and considerations
The self-drive route links cultural tourism resources across nine Yellow River provinces, creating cross-regional product opportunities for self-drive travel, car rental, accommodation along the route, and destination marketing, while reflecting the policy direction of transport-tourism integration.
Key points
- On September 21, the launch event of the Yellow River Origin "Dahe No.1" self-drive themed route experience season was held at the Yellow River Estuary Ecological Tourism Area in Dongying, Shandong.
- Nine Yellow River provinces (regions) jointly initiated the Yellow River origin journey, running from the "Yellow River Estuary" to the "Sanjiangyuan" over 16 days with relay participation by the nine provinces (regions).
- The event aims to turn a one-off activity into a regularly experienceable premium route and to make "Dahe No.1" a driver of cultural tourism consumption along the Yellow River.
- Shandong is implementing the "Transport-Tourism No.1 Project," developing rail, sea, and self-drive tourism products, and has created integrated transport-tourism brands such as "Qilu No.1," "Peninsula No.1," and "Dahe No.1."
- Next, Shandong will improve the "Transport-Tourism No.1" product system and develop integrated transport-tourism brands such as "Canal No.1" water tours in phases.
- The event site featured a sales area for intangible cultural heritage products, cultural creative items, and specialty agricultural products.
Sources and time
- Primary source
- 中国旅游新闻网
- Other sources
- 0
- First source publication
- 22 Sept 2026, 08:00
- Page published
- 22 Sept 2026, 18:23
- Last updated
- 22 Sept 2026, 08:00
- Original links
- China Tourism News：黄河溯源——“大河1号”自驾主题游径体验季首发活动举办-中国旅游新闻网Document (opens in a new tab)Primary source · zh · Published 22 Sept 2026, 08:00