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#暑期旅游

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Sep 21Mon
  1. Meadin Research

    Meadin Research Releases August 2026 Global Hotel Brand Communication Report for Greater China

    Meadin Research released its August 2026 Global Hotel Brand Communication Report for Greater China. The TOP10 index averaged 500.29, TOP100 266.153, and TOP200 214.312. IHG occupied four of the top five spots, with Holiday Inn posting 12.65% month-on-month index growth, the highest among top ten brands. Market trends show extended-stay demand surging: Fliggy's domestic hotel room nights grew 66% year-on-year, while Ctrip's share of guests staying 2+ nights rose from 38% to 64%. Upscale hotel orders in county towns reached 23% share, and booking demand near universities grew significantly in late August.

Sep 15Tue
  1. China Tourism News

    Upgraded Experiences Unlock Wonderful Cultural Tourism Nights: Nighttime Market Continues to Heat Up

    In summer 2026, China's nighttime cultural tourism market continued to heat up, with bookings for night tours and night economy products up 52% YoY. County-level night tour bookings grew 67% YoY, with popular destinations including Anji in Zhejiang, Fenghuang in Hunan, Yangshuo in Guangxi, Zhenyuan in Guizhou, and Tongxiang in Zhejiang. Non-local visitor orders accounted for 56% of night tour products. Many museums launched new night experiences, and night markets, beer festivals, and music festivals enriched nighttime consumption. Shanghai Metro optimized extended hours to connect cultural venues and commercial night markets. Experts note night tourism is shifting from scale expansion to q…

Sep 13Sun
  1. Pinchain Tourism

    2026 China Summer Tourism Market Insight Report Released

    On September 12, at the 2026 China International Fair for Trade in Services results release hall, the event "New Momentum for Culture and Tourism, New Consumption Trends — 2026 China Summer Tourism Market Research Release" was held. The 2026 China Summer Tourism Market Insight Report, co-authored by the China Media Group Research Institute, the Communication Working Committee of the China Tourism Association and the China Tourism Group Research Institute, was officially released and simultaneously launched on multiple platforms with Ctrip, Tongcheng Travel, Meituan, Douyin Life Services and Xiaohongshu. The roughly 13,000-character report analyzes market size, customer structure, consumptio…

Sep 11Fri
  1. Meadin Research

    August 2026 China County and District Tourism Communication Report

    Meadin Research released the August 2026 China county and district tourism communication report. In August, the national summer tourism market remained strong, with county trips, summer retreats, study tours and inbound tourism driving growth. Nine government departments issued opinions to promote integrated development of commerce, agriculture, culture, tourism and sports, accelerating policy benefits to counties. The report publishes top 100 lists for county and district tourism communication and analyses four index dimensions: mainstream, mass, industry and operations.

Sep 10Thu
  1. TripVivid

    China Tourism Group Hosts Nearly 16 Million Visitors in Summer

    This summer, China Tourism Group hosted nearly 16 million visitors. In the scenic area segment, Heidushan reception increased by 30%, and Xianghu Yuejie sales and foot traffic increased by 87% and 128% year-on-year; Huaxia Cruise operated 27 voyages; travel service revenue increased by over 20%; offshore duty-free store foot traffic increased by 16% and shopper numbers by 12%.

Sep 9Wed
Sep 3Thu
Sep 1Tue
  1. Pinchain Tourism

    Ctrip Releases 2026 Summer Travel Insights

    Ctrip data shows that in summer 2026, long-haul travel orders rose to 32%, and cross-province travel exceeded 55%. Cultural experiences, family trips, senior travel, and inbound tourism were highlights, with European arrivals up 91% and Zhangjiajie inbound visitors up 197%.

Aug 31Mon
  1. Pinchain Tourism

    Local Experiences in Homestays Become New Choice for Travelers

    This summer, tourism consumption shifted from standardized itineraries to experience-oriented travel. Meituan data shows searches for 'featured homestays' rose 41% year-on-year in July, with family travelers accounting for 49% and post-00s 29% of bookings. Meituan Homestay launched 'featured experience' tags in 136 cities, covering 8 categories like beach foraging and handicrafts. Hosts' local knowledge is becoming a differentiator, and platforms are evolving from transaction to experience aggregation.

  2. Pinchain Tourism

    Tongcheng Travel Releases 2026 Summer Night Tour Report

    Tongcheng Travel report shows that in summer 2026, bookings for night tours and night economy products increased 52% year-on-year. Cross-city night tours became mainstream, with non-local orders accounting for 56% and users aged 18-35 accounting for 58%. Scenic night tour tickets increased 37%, museum night sessions increased 52%. County night tours increased 67%, with Anji, Fenghuang, etc. as popular destinations.

  3. TripVivid

    Fliggy Releases 2026 Summer Travel Report

    Fliggy released its 2026 Summer Travel Report, showing record summer travel orders. Domestic hotel room nights grew 66% YoY, and domestic ticket sales grew nearly 30% YoY. Top domestic destinations include Shanghai, Beijing, Hangzhou, Chengdu, and Guangzhou.

Aug 21Fri
  1. China Tourism News

    Guilin Takes Measures to Ensure Orderly Summer Tourism Market

    Guilin's cultural market law enforcement team strengthened summer tourism supervision using routine inspections, rapid complaint response, and joint enforcement. From June to July, complaints involving travel agencies and guides dropped 38% YoY; 8 cases were ordered corrected and 10 filed. Travel agencies proactively issued service commitment cards to improve quality.

Aug 20Thu
  1. TripVivid

    Tongcheng Travel: Summer Green Train Travel Product Bookings Up Over 45% YoY

    Tongcheng Travel released data showing that bookings for 'green train' and 'train roaming' products during the summer increased by over 45% year-on-year, with travelers aged 18-30 accounting for 42%. Bookings for products along slow train routes rose 50% year-on-year, with Guiyang-Yuping, Baicheng-Arshan, and the western Hunan section of the Jiaoliu Railway being the top three popular routes.

Aug 12Wed
Jul 11Sat
  1. Meadin Research

    China County and District Tourism Communication Report July 2026

    The Meadin Research Institute released its July 2026 tourism communication report for Chinese counties and municipal districts. The summer peak season boosted heat for summer retreats, study tours, and folk festivals. The average tourism communication index for counties was 77.05, and for municipal districts 78.36. Provinces like Anhui, Gansu, and Shanxi performed prominently, while Xinjiang led in county-level index average. The report highlights film/TV-driven traffic, festival gatherings, summer retreats, and agri-tourism integration as key county tourism features, while districts focused on night economy and events.