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#战略合作

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Sep 22Tue
  1. Expedia Group Newsroom

    Expedia Group Advertising and Redion Announce First Travel Protection Partnership

    Expedia Group announced a multi-year marketing collaboration with Redion (formerly Europ Assistance worldwide and Generali Global Assistance in the U.S.), marking the first time a travel insurance and assistance brand has joined Expedia Group Advertising as a dedicated partner and opening an entirely new advertiser category. The two companies have worked together for more than 15 years, with Redion providing travel protection to Expedia Group customers; this collaboration moves the relationship beyond product distribution into a strategic advertising alliance with co-branded editorial, on-platform experiences and targeted activations rolling out across Expedia Group brands from Q3 2026. Exp…

Sep 21Mon
  1. Pinchain Tourism

    Tongcheng Travel and Ping An Bank Sign Strategic Cooperation Agreement

    Tongcheng Travel and Ping An Bank signed a strategic cooperation agreement to explore joint models across finance, insurance, commerce, health and technology, embedding integrated financial services into the full journey of planning, booking, travel, destination life and industry-chain treasury management. Cooperation areas include integrated finance, settlement and cash management, and financing services. The two sides plan to prioritise pilots in travel management, credit-card travel benefits, supplier finance and cash management before extending to cross-border travel and direct corporate financing.

Sep 18Fri
  1. TravelDaily China

    Fliggy and Emirates Form Strategic Partnership

    Fliggy announced a strategic partnership with Emirates covering digital marketing, membership and AI, aimed at jointly expanding inbound and outbound travel markets. Fliggy will serve as an important partner for Emirates in China, leveraging its more than 500 million members and roughly 64 million 88VIP members in the Alibaba ecosystem to support product promotion, content marketing and user operations; Emirates will create dedicated ticket-sales programmes and policies and participate deeply in Fliggy campaigns such as Double 11 and 618. Fliggy data shows Emirates ticket bookings grew more than 80% year on year in the first half of this year, with inbound-travel ticket bookings up more tha…

  2. Pinchain Tourism

    Fliggy and Emirates Form Strategic Partnership

    Fliggy announced a strategic partnership with Emirates covering digital marketing, membership and AI, aimed at jointly expanding inbound and outbound travel markets. Fliggy will serve as an important partner for Emirates in China, leveraging its more than 500 million members and roughly 64 million 88VIP members in the Alibaba ecosystem to support product promotion, content marketing and user operations; Emirates will create dedicated ticket-sales programmes and policies and participate deeply in Fliggy campaigns such as Double 11 and 618. Fliggy data shows Emirates ticket bookings grew more than 80% year on year in the first half of this year, with inbound-travel ticket bookings up more tha…

Sep 14Mon
  1. TravelDaily China

    Jinjiang Hotels Signs Strategic Cooperation with Guangdong Culture and Tourism Department

    On September 11, Jinjiang Hotels signed a strategic cooperation framework agreement with the Guangdong Provincial Department of Culture and Tourism in Guangzhou, establishing a long-term mechanism covering brand development, resource integration, consumption promotion, publicity and local cultural experiences. As of end-June 2026, Jinjiang Hotels operated more than 1,700 hotels across all 21 prefecture-level cities in Guangdong, with about 197,000 rooms. In 2025, Guangdong received 960 million tourist visits and generated 1.24 trillion yuan in tourism spending, with 90.308 million inbound visits.

Aug 11Tue
  1. TripVivid

    BTG Homeinns Partners with Changzhi Tourism, Jianguo Puyin Hotel to Open by End of 2026

    On August 10, BTG Homeinns reached a strategic cooperation with Changzhi Municipal Culture and Tourism Bureau to promote the mid-to-high-end brand 'Jianguo Puyin' in Changzhi. The renovation project of Caiyuan Hotel has entered substantive construction, planning 130 rooms, expected to open by the end of 2026; the Huangyadong Scenic Area hotel upgrade project is also in progress. BTG Homeinns' membership system has achieved benefit interoperability with five core scenic areas including Baquan Gorge, Tongtian Gorge, and Huangyadong.

Mar 19Thu
  1. Amadeus Newsroom

    Amadeus signs global strategic partnership with Tata Consultancy Services

    Amadeus has entered a global strategic partnership with Tata Consultancy Services (TCS) to accelerate travel technology transformation. The initial focus is on Amadeus Nevio implementation, with TCS supporting development of the Nevio Service Center customer service interface, using AI to improve first contact resolution and reduce handling time and cost. The partnership will expand across airlines, hospitality, airports, payments, and distribution.

Nov 5Wed
  1. Almosafer Corporate News

    Almosafer Signs Strategic Agreement with Makkah Royal Commission

    The Royal Commission for Makkah City & Holy Sites (RCMC) has signed a strategic agreement with Almosafer, part of Seera Group, to strengthen Makkah's tourism ecosystem and enhance the pilgrim and visitor journey. Almosafer will leverage its integrated travel services platform and brand portfolio, including Hajj & Umrah operator Mawasim and destination management company Discover Saudi, to introduce technology-enabled services and design Umrah+ itineraries combining spiritual rituals with cultural, historical and leisure experiences. The agreement aims to deliver authentic yet elevated experiences aligned with international standards while respecting Makkah's sanctity.