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#旅客行为

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TodaySep 30Wed
  1. BCD Travel RSS45

    BCD Travel发布差旅经理可持续选择五步指南

    BCD Travel发布差旅经理指南,提出通过五个步骤影响旅客可持续差旅选择:选定一个决策点、找到决策时刻、将指引嵌入预订流程、衡量结果、学习调整。指南引用BCD调研数据:34%旅客将供应有限和信息不足列为可持续选择的障碍;50%差旅采购方使用在线预订工具消息,但仅28%旅客记得看到过。指南还提供90天试点路线图,分三阶段推进。

Sep 14Mon
  1. Booking.com Newsroom

    Booking.com Research: What Travel Really Reveals About Relationships

    Booking.com released its "Turbulence Test" research, based on a July 2026 survey of 1,253 U.S. adults. 35% of travelers say they discovered a companion was not compatible after traveling together, 35% have argued over money, 28% have considered ending the relationship or friendship, and 21% have bailed midway through a trip because of a bad travel partner (26% among Millennials). Travelers rate travel compatibility at an average importance of 74.1 out of 100, with 32% rating it 90 or higher.

Jun 17Wed
Apr 14Tue
  1. PhocusWire All News

    The indulgent explorer: What drives premium travel decisions

    Phocuswright research defines 'indulgent explorers' as a high-value traveler segment that over-indexes on longer trips, higher in-destination spend, and premium components. Nearly three-quarters take multiple qualifying trips per year. Notably, 30% have household income under $100k and 26% have net worth under $100k, suggesting indulgence often reflects prioritization. They value safety, food quality, and privacy, with service being the top factor making a trip 'worth it.'

Mar 4Wed