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Today17itemsTripVividAI Rating3737 TripVividAI Rating3131 同程旅行与无锡机场集团达成战略合作，共推苏锡航旅协同发展
9月28日，同程旅行与无锡苏南国际机场集团有限公司签署战略合作框架协议，双方将围绕苏锡联动、联合营销、数字化智慧机场建设、航旅产品创新及旅客服务升级展开深度协同。合作将推进“首乘无忧”服务、电子化登机牌权益体系，并探索会员信息轻量化互通与权益共享。无锡硕放机场为4E级千万级区域航空枢纽，2025年旅客吞吐量达1096万人次。
TripVividAI Rating3434 同程艺龙品牌家族品鉴会：五大品牌签约超500家，海外覆盖7国
同程旅行旗下艺龙酒店科技在深圳举办艺龙品牌家族品鉴会，展示艺龙国际、艺龙、艺龙安悦、艺龙壹棠、艺龙电竞五大品牌矩阵，家族总签约超500家、开业超250家。艺龙酒店推出2.0版本产品，造价从13万元降至10.5万元，筹建效率提升30%，签约已超80家。家族海外签约近20家，覆盖印尼、泰国等7个国家，艺龙酒店海外首店雅加达出租率稳定在90%以上。
TripVividAI Rating2626 “请3休13”带火双节住宿，华住预订间夜量同比上涨22%
华住集团数据显示，9月25日—10月7日酒店整体预订率同比提升约2个百分点，预订间夜量同比上涨22%。一二线城市预订热度TOP10由北京、上海、南京、杭州、成都等领跑，三四线目的地和县域市场同步升温，洛阳、扬州、桂林及九寨沟县、阳朔县等进入各自TOP10榜单。
TripVividAI Rating4242 招商银行华住会联名信用卡推出，华住会首张联名卡落地
华住会9月23日在上海推出首张联名信用卡——招商银行华住会联名信用卡，由华住会、招商银行信用卡与万事达卡三方联合打造。该卡首年0年费，日常消费可累积华住会积分并抵扣房费，每月消费达标最高可领2万积分及金会员体验，积分可在华住会13000多家酒店通兑。
TripVividAI Rating3838 同程旅行旗下HopeGoo上线杭州入境游消费券
同程旅行旗下国际旅行平台HopeGoo于9月23日上线2026年“嗨游浙江”杭州市入境旅游消费券，这是其首次承接政府主导的入境游消费券发放项目。外籍及港澳台用户可通过HopeGoo APP领取酒店住宿和景区门票消费券，均享8折优惠，酒店最高立减210元、门票最高立减60元，首批发放至12月25日。
TripVividAI Rating1818 奥地利国家旅游局携核心资源方到访众信旅游集团，共拓中奥旅游双向合作
奥地利国家旅游局携因斯布鲁克旅游局、美景宫、萨尔茨堡、施华洛世奇水晶世界等十余家目的地资源方到访众信旅游集团总部，围绕中奥市场变化、产品创新与资源联动展开座谈。各资源方介绍了全新目的地资源、特色体验及最新入境政策，众信旅游集团表示将继续深耕奥地利市场、推动产品迭代升级。
TripVividAI Rating1818 携程 Trip.Best 全球推介会登陆韩国，四川文旅集体出海
携程 Trip.Best 全球推介会正式登陆韩国，以“锦绣天府·安逸四川”为主题，携成都大熊猫繁育研究基地、都江堰、青城山、乐山大佛等 Trip.Best 认证景区集体出海，面向韩国市场输出熊猫故乡、山水秘境、三国文化等五大文旅核心。此前东南亚两站已带动四川入境游票量同比增长 163%，马来西亚站点流量同比增长 227%。
TripVividAI Rating3030 文旅惠报 | 祥源文旅多地项目完成eVTOL试航；上海虹桥国展中心假日酒店启幕
祥源文旅9月11日在业绩说明会上表示，旗下祥源通航已在广东丹霞山、安徽合肥、四川汶川、浙江绍兴等多地完成eVTOL试航，并将与沃飞航空等主机厂合作推进复杂环境适航验证。上海虹桥枢纽国展中心假日酒店9月10日启幕，设160间客房，为大中华区首间完整落地假日3.0设计的门店。
TripVividAI Rating2626 文旅惠报 | 曹操出行斥资231.19万港元回购17万股；华天酒店股票两日涨幅偏离超20%
曹操出行9月7日公告斥资231.19万港元回购17万股，每股回购价13.49-13.73港元，累计已回购486.09万股，占授权通过日已发行股份的0.83%。同日华天酒店公告股票连续两日涨幅偏离超20%，澄清无正在筹划的资产重组，2026年半年度净利润为-1.13亿元。
China Tourism News Saudi Tourism Authority Expands Products and Services to Attract Chinese Visitors
The Saudi Tourism Authority held a media exchange in Beijing, saying it will continue enriching Saudi travel experiences and launching diversified products for Chinese visitors' long holidays and autumn-winter travel. Offerings cover AlUla's history and desert landscapes, urban entertainment in Riyadh, Diriyah, and Qiddiya City, and Jeddah's old town and coastal life. National Day-themed products for Chinese visitors include multi-city group tours covering Riyadh, AlUla, Hail, and Jeddah, plus Riyadh short trips, private tours with Chinese-speaking driver-guides, and theme-park packages, with itineraries from one to ten days. This year the Saudi Tourism Authority launched the 'China Ready'…
Skift Feed Air India Incoming CEO Tells Staff to Focus on Safety, Reliability and Profit
Air India's incoming CEO Tewolde Gebremariam told employees at his first company-wide townhall that after four years of getting bigger, the airline now needs to get better and more profitable. Gebremariam, former Ethiopian Airlines chief, is yet to formally assume the CEO and managing director role and is awaiting necessary regulatory approvals. Air India has spent the past four years rebuilding under Tata Group ownership, including a major aircraft order, fleet and product modernisation, technology upgrades, completing the Vistara merger and integrating other airlines.
Skift Feed Hilton's Motto Japan Debut Signals a Broader Mid-Market Shift
Skift reports that Hilton's Japan debut of Motto by Hilton, with a signed Kyoto hotel, extends beyond its growing luxury footprint in the country. Motto by Hilton Kyoto Shijo Karasuma is scheduled to open in 2029 and will take Hilton's Kyoto portfolio to seven hotels. Hilton opened its first Kyoto hotel, ROKU KYOTO, LXR Hotels & Resorts, in 2021, and an upcoming Curio Collection by Hilton property will add another lifestyle hotel. Hilton is also preparing to bring more affordable brands including Hampton by Hilton and Spark by Hilton.
China Tourism News 2026 World Tourism Day Main Event Held in El Salvador
On 27 September, the 2026 World Tourism Day main event was held in El Salvador. This year's theme was 'Digital Agenda and Artificial Intelligence Reshaping Tourism'. Participants from tourism, technology and business discussed topics including 'From digital transformation to people-centred impact', 'Leading the AI revolution: building a trusted, transparent and people-centred future' and 'Beyond algorithms: who shapes the world's next travel direction', and conducted technical visits. World Tourism Day is observed annually on 28 September.
China Tourism News Dongguan Museum's New Building Opens for Trial Operation in Guangdong
On 28 September, the new building of Dongguan Museum officially began trial operation. Located at the south square of Dongguan Central Square and positioned as a 'regional central museum of the Guangdong-Hong Kong-Macao Greater Bay Area', it was designed by a team led by Chinese Academy of Engineering academician He Jingtang, with a total floor area of about 40,000 square metres. It has 10 exhibition halls and nine exhibitions during trial operation across seven exhibition brands, two of which are paid special exhibitions.
China Tourism News 2026 National National Day Culture and Tourism Consumption Month Launches
The Ministry of Culture and Tourism recently held the main event of the 2026 National National Day Culture and Tourism Consumption Month in Mile, Honghe Prefecture, Yunnan Province, running from late September to the end of October. Localities plan to hold more than 20,000 culture and tourism events around themes including autumn travel, Mid-Autumn reunions, red tourism, study tourism, night economy and intangible cultural heritage cuisine. The China Meteorological Administration released a national autumn-viewing guide and a golden autumn sunrise/sunset viewing map; the guide selects 25 cities and counties in 19 provinces, and the map covers 33 sites in 27 provinces. Localities are expecte…
China Tourism News Tianjin Cruise Port Handles Nearly 12,000 Border Crossings During Mid-Autumn Holiday
According to statistics from the Dongjiang Border Inspection Station of the Tianjin General Station of Exit and Entry Frontier Inspection, during the Mid-Autumn Festival holiday the Tianjin cruise port received 4 cruise ship calls and nearly 12,000 border crossings, including over 9,000 passengers. At 10:00 on 27 September, the cruise ship 'Ideal' docked at Tianjin International Cruise Home Port with over 2,400 passengers, and at around 17:00 departed with nearly 1,600 passengers. The border inspection station optimised clearance procedures and implemented facilitation measures including the 240-hour transit visa-free policy and online arrival card filing for foreigners.
China Tourism News National AI Application Pilot Base (Culture & Tourism) Campus Opens in Hangzhou
On 28 September, the launch ceremony for the National AI Application Pilot Base (Culture & Tourism) campus and its first ecosystem partner conference were held in Hangzhou, Zhejiang. Located in Gongshu District, the base is the country's first culture-and-tourism-oriented application pilot base, led by Zhejiang Provincial Cultural Industry Investment Group under a '1+4+5+N' architecture. It released five models including the 'Wenrun' large model, four high-quality datasets including a historic-building gene dataset, and five application scenarios including the 'Aiyouyou' culture-tourism super agent.
China Tourism News WorldSkills Competition Drives Shanghai Tourism Spending, 12.63 Million Visitors in Six Days
According to the Shanghai Municipal Administration of Culture and Tourism and Shanghai tourism big-data monitoring, during the 48th WorldSkills Competition held from September 22 to 27, Shanghai received 12.6328 million visitors, up 9.28% year on year, with total all-element tourism transaction value covering food, lodging, transport, sightseeing, shopping and entertainment reaching RMB 29.031 billion. Under the theme 'Come to WorldSkills, Tour Shanghai', the city rolled out 100 tourism routes (65 themed routes and 35 CityWalk routes), 100 'Hu Xiaoyou' service centers and 100 city ambassadors, and deployed integrated micro-hubs at 100 key cultural-tourism service points, combining an AI age…
China Tourism News Beijing Releases Fourth Batch of Typical Tourism Market Cases, Cracking Down on Breach of Contract
On September 29, the Beijing Cultural Market Comprehensive Law Enforcement Corps released its fourth batch of typical tourism market cases this year, totaling five cases involving travel agencies deceiving tourists through social media hype of 'premium small groups,' fabricating 'pure play no shopping' claims, online-offline 'dual itineraries,' unauthorized additional charges, and inappropriate promotional content by online travel operators. Two agencies were fined 5,000 yuan each and had illegal gains confiscated for serious discrepancies between promised and actual group sizes.
China Tourism News Sanya Releases First Trilingual City Culture Reader 'Reading Sanya'
On September 28, Sanya released its first city culture reader 'Reading Sanya,' planned in Chinese, English, and Russian editions, with English and Russian versions to be launched next year. The book is structured around four themes: history and culture, revolutionary culture, marine culture, and folk culture. It is accompanied by six themed short video series and a comic book for the post-2010 generation. Residents and tourists can borrow it free at Sanya's library system, city study rooms, tourist information centers, and over 140 grassroots cultural service centers.
China Tourism News 15th Suzhou Cultural and Creative Design Industry Fair Opens at Suzhou International Expo Centre
On 29 September, the 15th Suzhou Cultural and Creative Design Industry Fair opened at Suzhou International Expo Centre under the theme 'Cultural Creativity Lights Up a Better Life', gathering exhibitors from more than 40 countries and regions and over 500 companies. Zones include Cultural Creativity Future, Museum Cultural Creativity and Theme Park Cultural Creativity, with the Cultural Creativity Future zone showcasing winning works of the 2026 Suzhou World Cultural Creativity Competition alongside sales and copyright cooperation.
China Tourism News Guangzhou Receives Over 6.6 Million Visitors During Mid-Autumn Holiday, Cultural Tourism Spending R…
Data released by the Guangzhou Municipal Culture, Radio, Television and Tourism Bureau on 27 September shows that during the Mid-Autumn Festival holiday, Guangzhou received over 6.6 million visitors and achieved comprehensive cultural tourism consumption of CNY 4.63 billion. Data from OTA platforms including Tongcheng shows Guangzhou was among the top ten domestic destinations for the holiday. The 31 monitored cultural tourism attractions received over 2.84 million visitors. Guangzhou hosted various Cantonese folk activities and themed events, and the 2026 Guangzhou Super Strawberry Music Festival ran for three consecutive days with over 60,000 attendees.
China Tourism News 10th China Opera Culture Week Opens in Beijing, Runs Through October 5
On September 29, the 10th China Opera Culture Week, co-hosted by the Ministry of Culture and Tourism and the Beijing Municipal Government, opened at Beijing Garden Expo Park and runs through October 5. The event highlights technological empowerment, with AI digital host 'Xibao' co-hosting with a human and embodied robots performing opera movements. The opening ceremony promoted the 'Opera Travels China · One City One Opera' national opera city linkage project, with Beijing's Fengtai as the main hub linking 10 sub-venues including Hangzhou, Xi'an, Changchun, and Xiong'an New Area, and released the 'China Opera Tourism Map.'
China Tourism News Beijing Metro Line 19 Launches Themed Train Marking 90th Anniversary of the Long March
At 11:09 on 29 September, the 'Great Expedition' themed train marking the 90th anniversary of the Long March victory launched on Beijing Metro Line 19. Its eight carriages feature eight chapters, and Caogiao, Ping'anli and Mudanyuan stations host 'Passing the Torch' themed exhibitions. The train runs daily during the National Day holiday and four days a week afterwards, planned through the end of December.
China Tourism News Yuncheng Hosts China City Motorsport Rally as Culture-Tourism-Sport Event
The 2026 China City Motorsport Rally (Yuncheng, Shanxi) finished at 18:00 on September 22 as a flagship culture-tourism-sport activity of the 37th Guanggong Culture Tourism Festival. The core stage started from the Xiadu Sports Center in Xiaxian County, with drivers completing an off-road crossing of the Zhongtiao Mountains and visiting sites including Guanggong's hometown in Xiezhou, Yongle Palace, Pinglu Sanwan Swan Scenic Area, Tangwang Temple and Houmin Tea Factory. A city GT drifting open and a motorsport culture camp ran alongside, displaying an F4 car and classic models such as Hongqi CA771 and Mercedes 170D. The event follows the concept of 'travel to a city for one race', promoting…
China Tourism News Hubei Culture-Tourism Integration Study: Multi-Sector Growth Drives Rural Revitalization
Reporters from China Tourism News followed the Hubei-themed "Vital China Research Tour" organized by the Publicity Department of the CPC Central Committee, visiting Wuhan's Tanhualin, Qichun, Jingmen's Zhanghe, Xiaogan, Ezhou's Sanshan Village and Gucheng's Yanhe Village to observe Hubei's culture-tourism integration. Wuhan's Tanhualin historic district has 52 protected historic buildings and received 12.18 million visitors in 2025. Qichun's mugwort industry chain reached 19 billion yuan in comprehensive output value in 2025, supporting more than 300,000 jobs. Jingshan hosted 48 international and domestic events including WTA125 and ATP100 in 2025, with "tennis+" comprehensive output value…
China Tourism News Xinchang Travel Agency Fined for Ordering Services from Unqualified Supplier
In June 2026, a travel agency in Xinchang County organised a 10-day tour of Guizhou, Chongqing and the Three Gorges and rented vehicles from an individual, Zhang Moujun, who lacked road transport operating qualifications. The Xinchang County Culture, Radio, Television and Tourism Bureau found this violated Article 34 of the PRC Tourism Law and, under Article 97(2), ordered correction, confiscated illegal gains and imposed a fine of CNY 19,000 on the agency, CNY 7,500 on directly responsible manager Huang Mougui and CNY 7,500 on other directly responsible person Huang Moufei. The case was closed in July 2026.
China Tourism News Shenzhen Cultural Center Opens with National Mass Arts Showcase
On September 28, a national demonstration showcase of outstanding mass arts works opened at the grand theater of Shenzhen's newly built Cultural Center, serving as the centerpiece of its inaugural season. The showcase pioneered an immersive venue-roaming performance format integrating holographic imaging, digitally controlled smart screens, and an AI digital host, featuring award-winning works from seven regions including Xinjiang, Guizhou, Chongqing, Hunan, Beijing, and Guangdong. The new center also began trial operations the same day, launching 10 key cultural activities across five sections, including a Forbidden City architectural craftsmanship exhibition and a Sanxingdui XR immersive…
China Tourism News Second Great Wall Culture and Tourism Integration Conference Held in Qian'an
From September 27 to 29, the 2026 Second Great Wall Culture and Tourism Integration Conference was held in Qian'an, Hebei Province. UN Tourism Ambassador Zhu Shanzhong released Great Wall inbound study tour products focused on international youth study needs. The conference held two thematic exchange sessions and launched the second 'Our Great Wall' themed exhibition, focusing on five themes: Great Wall history, protection, cultural creativity, architecture, and art. Guests also visited the 'Qian'an Cup' Great Wall cultural creativity exhibition and the 'Great Wall Covenant' international photography exhibition.
China Tourism News Fifth 'Baita Cup' Cultural and Creative Competition Opens for Entries
On 24 September, the 2026 Fifth 'Baita Cup' Cultural and Creative Competition officially opened for entries, with a deadline of 24:00 on 8 November. It is open to all age groups, centred on Beijing and extending nationwide and overseas. Themed 'Xicheng Most Wonderful, Creativity Unlimited', it focuses on cultural and creative product development with one track and three submission directions. Supporting activities include information sessions, project matchmaking meetings and cultural creative markets, with winners selected through preliminary, semi-final and final stages.
China Tourism News Hohhot Railway Bureau Sets Record with 551,300 Passengers During Mid-Autumn Holiday
China Railway Hohhot Group reported 551,300 passenger trips during the September 25-27 Mid-Autumn holiday, averaging 183,800 daily and setting a historical record, with the peak day on September 25 at 229,200 trips. To handle combined family-visit and tourism flows, the bureau added three pairs of nighttime high-speed trains from Hohhot and Baotou to Beijing, doubled some short-distance EMU trains within the region, and added five pairs of temporary passenger trains including Baotou to Xi'an.
China Tourism News 11th Chongqing Cultural Tourism Consumption Season Launches with 400+ Events
On September 28, the 11th Chongqing Cultural Tourism Consumption Season (Autumn/Winter) launched at Hanfeng Lake Tourist Resort in Kaizhou District, running until end of December. The event features six themed exhibition zones and coordinates with commerce, sports, and agriculture departments to launch hundreds of themed consumption activities. Districts and counties will host over 400 integrated commerce-culture-tourism-sports-agriculture events and introduce 100 distinctive cultural tourism consumption scenarios. Kaizhou District issued 17 consumption promotion measures, including 1-yuan tickets, scenic spot discounts, and dining and accommodation concessions.
China Tourism News 12th Silk Road International Arts Festival to Run in Shaanxi from October 11
According to a September 29 press conference, the 12th Silk Road International Arts Festival, hosted by the Shaanxi Provincial People's Government and organized by the Shaanxi Provincial Department of Culture and Tourism, will run in Shaanxi from October 11 to November 10 under the theme 'One Silk Road, One Art'. It comprises four sections: opening and closing ceremonies, stage performances, art exhibitions and international cultural exchange. The festival plans 83 performances of 51 productions, with artists from Russia, Italy, Argentina, Germany, Singapore and other countries and regions. The 'Today's Silk Road International Art Invitational Exhibition' is scheduled for October 16 to Nove…
China Tourism News Hainan Issues 18 Measures to Strengthen Sea-Use Support for Marine Tourism
Hainan's Department of Natural Resources and Planning, together with the provincial finance, agriculture and rural affairs, and tourism, culture, radio, television and sports departments, issued the Opinions on Strengthening Sea-Use Factor Support and Service Management for Marine Fisheries and Tourism, setting out 18 specific measures to coordinate sea-use support and standardized management for marine fisheries and marine tourism. The Opinions took effect on September 15 and are valid for five years. For marine tourism sea use, the document further regulates sea-use management for diving, yacht marinas and commercial bathing beaches, clarifies the term for diving sea-use grants, and sets…
China Tourism News Xiaoyi Unveils Culture-Tourism Benefits and Three-Year Action Plan
On September 28, Xiaoyi City in Shanxi Province held its 2026 high-quality culture-tourism development conference, releasing the Xiaoyi Three-Year Action Plan for Advancing into China's Top 100 Tourism Counties (2026-2028) and launching the "Travel Xiaoyi with Mom" benefits program: holders of any October Shanxi scenic-area ticket who stay that month at homestays or the health-and-wellness residence under Xiaoyi Culture & Tourism Group get one free night; self-driving visitors with their mothers can be reimbursed up to 100 yuan in highway tolls and receive specialty noodles from the Noodle Town. The conference also formed a Xiaoyi culture-tourism think tank, appointing seven industry expert…
China Tourism News 2026 Jiaodong Ocean Children's Festival Opens in Qingdao, Releases 8 Study Tour Routes
On the evening of September 28, the 2026 Jiaodong Ocean Children's Festival opened in Qingdao, Shandong, themed 'Children's Voices Riding the Waves, Study Tours Setting Sail,' co-hosted by the Qingdao Culture and Tourism Bureau and Laoshan District Government. The event features a system of one opening performance, eight on-site interactive zones, and ten district/city sub-venues, running until December. Eight premium Jiaodong ocean study tour routes were released, linking Yantai, Weihai, Weifang, and Rizhao to integrate marine technology and maritime culture resources across five cities, advancing Jiaodong cultural tourism from single-point breakthroughs to cluster empowerment.
Skift Feed Uber Moves into Short-Term Rentals; Airbnb to Launch AI Agent in 2027
At Skift Global Forum, Uber CEO Dara Khosrowshahi confirmed Uber plans to add vacation rental content through its Expedia Group integration, with 80% of its hotel bookings already coming from UberOne members, bypassing Google. Airbnb CEO Brian Chesky committed to launching an AI agent in 2027, calling it the most important product the company has ever built. The discussion also covered AI agents' impact on short-term rental discovery, reviews, and direct booking data.
Skift Feed L Catterton Quietly Becomes a Major Travel Investor
Skift reports that L Catterton's travel investment footprint keeps expanding. The firm led an $800 million investment in private aviation company Flexjet and backed river cruise operator AmaWaterways alongside co-investors with roughly $890 million; it had already invested in Despegar, Norwegian Cruise Line, OneSpaWorld and GetYourGuide. More recently it moved into live experiences through Fever and into hospitality via a new luxury hotel strategy. When Skift reported on the attempted sale of British luxury tour operator Audley Travel, L Catterton appeared as one of the final potential buyers, though the deal fell through. L Catterton manages about $40 billion and is one of the world's larg…
Skift Feed Bangkok Floods Disrupt Airport Operations, Hotel Bookings Spared for Now
Bangkok experienced sustained heavy rainfall from Thursday through the weekend, with nearly 300 millimeters (12 inches) of rain. Flooding disrupted operations at Suvarnabhumi and Don Mueang airports, causing flight delays and baggage backlogs, though both airports remained open. Flooded roads prevented some Thai Airways ground-handling employees from reaching the airport, worsening departure delays. Bangkok hotels reported limited impact on bookings. The Thai Meteorological Department forecasts heavy rain across up to 80% of the area in the coming week. A Rangsit University study estimated Bangkok economic losses at 10.6 billion baht ($315 million), over 40% of the estimated 25.3 billion ba…