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Sep 24Thu
  1. Pinchain Tourism

    Fliggy and Alibaba Cloud Bailian Launch Travel AI Hackathon

    At the 2026 Hangzhou Yunqi Conference, Fliggy and Alibaba Cloud Bailian announced the launch of a travel AI hackathon, open to all individual developers, with outstanding works and developers receiving token subsidies, expert coaching and commercial ecosystem resources. The two-month event has preset topics including hotel staycations, destination exploration, AI private guides and inbound-travel assistants, plus an open track. It is built on Fliggy's AI open platform and flyai skill, giving developers access to price and inventory data across flights, hotels, tickets, car services and destination activities, with Alibaba Cloud Bailian providing models and workflows.

  2. China Tourism News

    Viking Cruises Marks 10 Years in China, Serving Over 100,000

    Viking Cruises marks its tenth year in China in 2026, having served more than 100,000 Chinese travellers over the decade, with highly educated silver-haired customers as its core segment. Viking entered China in 2016 with Chinese-language European river cruises; in 2026 its first Chinese-language European ocean cruise launched, making Viking the only cruise brand globally offering both Chinese-language European river and ocean cruises. In 2023 Viking became the first cruise company to announce resumption of China outbound European river cruise operations. Its repurchase rate in China is nearly 20% in recent years. Data show China's silver economy was about RMB 7 trillion in 2025, roughly 6%…

  3. TravelDaily China

    Fliggy and Alibaba Cloud Bailian Launch Industry's First Travel AI Hackathon

    At the 2026 Hangzhou Yunqi Conference, Fliggy and Alibaba Cloud Bailian announced the industry's first travel AI hackathon, open to all individual developers, with outstanding works and developers receiving token subsidies, expert coaching and commercial ecosystem resources. The two-month event has preset topics including hotel staycations, destination exploration, AI private guides and inbound-travel assistants, plus an open track. It is built on Fliggy's AI open platform and flyai skill, giving developers access to price and inventory data across flights, hotels, tickets, car services and destination activities, with Alibaba Cloud Bailian providing models and workflows.

  4. China Tourism News

    Three OTA Half-Year Reports: Growth Logic Shifts as Ctrip Bets on International, Tongcheng Acquires…

    In the first half of this year, listed Chinese OTAs continued to grow overall, but the growth logic is changing. Ctrip's net revenue was RMB 31.871 billion, up 11.15% year on year, while net profit attributable to shareholders fell to RMB 4.1 million due to an antitrust penalty. Tongcheng Travel's revenue was RMB 9.993 billion, up 10.5%, with net profit of RMB 1.411 billion, up 7.67%. Tuniu's net revenue was about RMB 272 million, up 7.58%, but profitability came under pressure. Ctrip is betting on international business, with inbound tourism orders up 95% year on year in H1 and international platform revenue growth exceeding 50% in Q2. Tongcheng Travel expanded into hotel management and hi…

  5. China Tourism News

    Travel Agencies Enter Final Sprint Before Mid-Autumn and National Day Holidays

    China Tourism News reports that travel agencies have entered a final sprint before the Mid-Autumn and National Day holidays. Companies including Spring Tour, CTS Travel, Tuniu and Zhongxin Travel are focusing on pre-trip preparation, short-haul bookings, safety and contingency plans. A CTS Travel consultant handles over 20 tourists daily, managing rescheduling and tight inventory. Spring Group President Wang Wei describes a phased workflow, while Tuniu schedules livestreams and order reviews at 20-30, 7-15 and 3-5 days before the holiday. Agencies have set up holiday working groups and emergency plans.

  6. China Tourism News

    Tourism Fiji Launches Four Chinese-Language Travel Guides

    Tourism Fiji has launched four Chinese-language travel guides — for family holidays, couples, solo travellers and groups — now available on its Chinese official website. Designed around the main travel scenarios of Chinese visitors, they cover accommodation-type comparisons, regional features, experience recommendations and pre-trip planning, and can be used for industry partner training and client communication as well as by independent travellers. The group guide focuses on corporate incentive travel and wedding celebrations. Tourism Fiji data show 20,500 Chinese visitors from January to August this year, up 5.25% year on year.

  7. Pinchain Tourism

    Abu Dhabi China Travel Trade Summit Concludes with 108 Delegates

    The 2026 Abu Dhabi China Travel Trade Summit, hosted by the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), brought 108 Chinese travel industry executives and senior managers to Abu Dhabi, spanning leisure travel and MICE, including representatives from Ctrip, Tongcheng, Tuniu, Zhongxin Travel, Zhuohui Travel and Shenzhen China International Travel Service. Delegates met with 63 Abu Dhabi hotels, attractions, cultural institutions and ground handlers, generating more than 1,500 one-on-one business meetings over two days. Chinese citizens currently enjoy visa-free entry to Abu Dhabi; direct routes jointly operated by Etihad Airways and China Eastern Airlines cover multiple cor…

  8. China Tourism News

    Two Guides' Preparations for the Holiday Season

    China Tourism News interviews two guides. Inbound guide Hu Xiaofan is hosting 16 Italian tourists on a 16-day Yunnan tour, spending Mid-Autumn in Shangri-La; she plans to introduce the festival starting with mooncakes, having learned dietary restrictions and some Italian. Domestic guide Liu Yongkai is preparing a 30-person senior group for a National Day trip to Baiqquan Mountain in Huairou, Beijing, limiting hiking to under two hours and about four kilometers round trip, and packing motion-sickness medicine, trekking poles and hot water.

  9. Pinchain Tourism

    Tongcheng's HopeGoo Distributes Inbound-Travel Consumption Vouchers

    On September 23, Tongcheng Travel's international platform HopeGoo launched the 2026 "Hi Zhejiang" Hangzhou inbound-travel consumption vouchers, its first time distributing a government-led inbound-travel voucher program. Foreign and Hong Kong/Macau/Taiwan users can claim hotel and attraction ticket vouchers via the HopeGoo app: 20% off hotel bookings over RMB 210, capped at RMB 210 off, and 20% off attraction tickets, capped at RMB 60 off. Vouchers are valid for seven days from claim, with one per category per user. The first batch runs from September 23 to December 25, 2026, for stays and visits through December 31, 2026.

  10. JTB Group Newsroom

    JTB and Tourism Malaysia Sign MOC to Promote Travel

    JTB and Tourism Malaysia signed a memorandum of cooperation (MOC) to jointly stimulate and expand Japanese outbound travel to Malaysia under the Visit Malaysia 2026-2027 campaign. The cooperation runs from September 2026 to December 2027 and focuses on four pillars: media promotion, familiarization trips for JTB sales staff, digital content and social media outreach, and growth of group travel including MICE and educational trips. The two sides also plan measures such as two-way charter flights, with 2027 marking the 70th anniversary of Japan-Malaysia diplomatic relations.

  11. Hospitality Technology

    Scooter's Coffee Integrates Digital Ordering with Olo Platform

    Scooter's Coffee has migrated its digital ordering ecosystem onto Olo, the restaurant digital commerce platform. Olo Ordering now powers the backend of the Scooter's Coffee mobile app, while Olo Rails enables the chain's first third-party delivery marketplace channel. The rollout was completed in under 90 days across 900+ locations, covering POS routing configuration, a customizable menu with modifier management, and a seamless transition for existing mobile app users without operational downtime. The brand operates around 900 locations across 32 U.S. states.

  12. Skift Feed

    Booking Holdings Builds Long-Term Advantage With Five Parallel AI Bets

    Booking Holdings CEO Glenn Fogel said at Skift Global Forum that the company is running five simultaneous AI bets in a venture-capital style, including consumer agents for Priceline, Agoda and Booking.com plus two native AI startups. He said the technology itself is becoming easy to build, so the real advantage lies in what AI alone cannot provide. Fogel said AI referral traffic currently drives fewer than 1% of room nights at Booking.com, though he expects commerce through AI agents to grow. He also said Airbnb's move into hotels was inevitable and could push home-rental hosts who rely on a single platform to seek additional demand sources.

  13. Skift Feed

    Sierra and OpenAI's Taylor on AI's Broad Impact on Travel

    Bret Taylor, founder of Sierra and chairman of OpenAI's board, said at Skift Global Forum that AI agents can already handle the entire journey — booking, pre-arrival, in-stay and post-stay — as one continuous conversation. He criticized companies that route customers between departments, saying shipping your org chart should never happen in the world of AI. Taylor said the difference between marketing and service is just who initiates the conversation, and that every company's agent will eventually handle booking, onboarding, cross-sell and service as a single interface. He also said over-constraining AI produces worse results, and companies should set goals and guardrails instead of script…

  14. Skift Feed

    Uber on Owning More of the Travel Journey and Negotiating With Agents

    Uber CEO Dara Khosrowshahi said at Skift Global Forum that Uber is in active discussions with basically every agentic company, but on the right terms, using its 10.5 million drivers and couriers across more than 70 countries as leverage. He said no agentic company is going to replicate that content. Khosrowshahi also said 80% of Uber's hotel bookings come from UberOne members, reducing dependence on discovery channels like Google. He noted that Uber's early approach of making AI follow human-agent scripts was limiting, and giving AI a goal and a budget produced better outcomes at lower cost.

  15. Skift Feed

    Expedia Bets AI Agents Won't Own the Entire Booking Journey

    Speaking at Skift Global Forum 2026, Expedia Group CEO Ariane Gorin said she wants to work with the newest generation of AI agents, including Meta's new agent Muse, but does not believe any single agent can take over the entire travel journey. Expedia had revealed on Tuesday that it would be available on Muse; its X post said only that users can tell Muse where they are headed and it can work with Expedia to sort hotels and everything in between, without detailing how it works. Gorin, participating via remote video, did not elaborate on the partnership but said she personally does not believe a large portion of bookings will become an end-to-end conversational experience, since travel plann…

  16. Skift Feed

    Booking CEO: Building the AI Travel Agent Isn't the Hard Part

    Booking Holdings CEO Glenn Fogel said at the Skift Global Forum in New York City that building an AI travel agent like Instinct wouldn't be that hard, but the real challenge is establishing trust. He argued there is more to travel than handling the transaction, and that travelers want to deal with real people when safeguarding credit card details and other sensitive information. Booking Holdings is still moving forward with AI initiatives, including its ad deal with OpenAI and integration on Google.

Sep 23Wed
  1. Pinchain Tourism

    PROMPERU Leverages Capital Museum Exhibition to Promote the Moche Route

    PROMPERU's Beijing office hosted a media event at the Capital Museum on 22 September to promote Peru's tourism resources alongside the exhibition 'Gold, Power, Eternity: Ancient Peruvian Civilisation'. The exhibition, part of the 2026 Capital Museum season and the largest Peruvian artefact show in Beijing in nearly 25 years, brings together about 800 items from more than 20 museums in Mexico and Peru and runs until 18 October 2026. Counsellor Luis Cabello said that a decade after Peru's conditional visa-free policy for Chinese visitors took effect, Peru is becoming a leading long-haul South America destination for Chinese travellers. PROMPERU is also promoting the Moche Route linking archae…

  2. Pinchain Tourism

    Tongcheng Travel: Combined Mid-Autumn and National Day Holiday Sparks a 'Second Summer' for Univers…

    Tongcheng Travel data shows that as of 23 September 2026, university students' share of travel product bookings during the Mid-Autumn and National Day period rose about 10 percentage points year on year. Student flight booking heat rose over 45% year on year, with first-time flyers exceeding 30%; hotel and homestay bookings rose over 38%; and attraction ticket bookings rose 27%. Dozens of Chinese universities combined the two holidays into a 13-day break, driving hometown visits, campus-area micro-vacations and long-haul cross-province trips. Tongcheng also upgraded its domestic 'first-flight无忧' service to 58 partner airports with 237 convenience services.

  3. Pinchain Tourism

    Singapore Tourism Board and Henan Zhongyouxin Travel Launch Song-Dynasty Immersive Promotion

    In 2026, the Singapore Tourism Board partnered with Henan Zhongyouxin Travel on a cross-border tourism promotion built around Song-dynasty Chinese aesthetics. An NPC team from Henan's Qingming Shanghe Garden travelled to Singapore to stage immersive street performances linking landmarks such as Mandai Wildlife Reserve, Kampong Glam, Chinatown, Sentosa and Gardens by the Bay, showcasing the city-state's ecological, cultural and urban appeal. Du Linghui, STB's North China director, said Chinese travellers increasingly favour culturally rich, novel deep experiences, prompting continued investment in youth-oriented storytelling.

  5. BCD Travel RSS

    Hotel RFP alone no longer defines corporate hotel program success

    Alicia Olson, Director of Hotel Program Strategy at Advito (BCD Travel), argues that corporate hotel program success is shifting from the volume of negotiated rates secured to whether travelers can access the right hotel content through approved channels. Citing discussion in Business Travel Executive, the piece notes persistent challenges including lengthy RFP cycles, the static-rate versus dynamic-discount debate, rate loading issues and traveler compliance, while the industry pushes toward shorter, technology-enabled sourcing models. A larger negotiated portfolio does not necessarily produce a stronger program; sourcing should focus on properties supported by traveler demand and visible…

Sep 22Tue
  1. China Tourism News

    Türkiye Tourism and Trip.com Launch Immersive Culinary Experience in Shanghai

    On 20 September, an immersive culinary experience titled "Taste of Türkiye" opened at the Old City Hall on Shanghai's Bund, jointly created by the Türkiye Tourism Promotion and Development Agency and Trip.com Group. Running for three months under the theme "Leap into Türkiye," it is expected to host 900 to 1,000 guests. The experience blends cuisine, destination scenery, traditional costume and dance, with a route covering Istanbul, Cappadocia, Antalya and ancient Ephesus, reflecting how Chinese travellers' Turkish itineraries are extending from classic cities to Muğla, Konya and the Aegean coast.

  2. China Tourism News

    Beijing-Tianjin-Hebei and Yangtze Delta Hold Tourism Promotion in Suzhou

    The Beijing-Tianjin-Hebei and Yangtze River Delta regional tourism promotion exchange event was recently held in Suzhou, Jiangsu, initiated by the Beijing Municipal Bureau of Culture and Tourism and co-hosted with tourism authorities of Tianjin, Hebei, Shanghai, Jiangsu, Zhejiang and Anhui. During the event, tourism associations and travel agency representatives from both regions signed letters of intent on mutual visitor exchange, agreeing on joint route development, product co-creation, brand co-promotion and market expansion. Tongcheng Travel, together with the Beijing bureau, launched a "Beijing-Tianjin-Hebei x Yangtze River Delta north-south mutual travel consumption feature" and platf…

  3. TravelDaily China

    Shiji Baoku Travel System Upgrades with Eight AI Capabilities Across the Full Chain

    Shiji Information's Baoku travel management system announced a full AI upgrade, embedding AI travel assistant, AI admin assistant, AI operations assistant, AI reimbursement review, invoice verification and integration assistant capabilities across the travel workflow. The upgrade covers eight AI capabilities, including real-time multilingual translation (English, Japanese, Korean) and an enterprise-grade AI knowledge base. Employees can generate request drafts via natural language, administrators can query configurations and travel standards, and TMC operations staff can retrieve procedures from the knowledge base.

  4. China Tourism News

    China Appears as Lead Partner Country at 2026 UK ATAS Annual Conference

    The 2026 annual conference of the UK's Association of Touring and Adventure Suppliers (ATAS) was held in Northampton, England, on 21-22 September 2026, with China appearing as the event's lead partner country. China's London Tourist Office used the Mid-Autumn Festival occasion to stage a "Shared Moon at the Same Time" culture-and-tourism programme, presenting Chinese culture and new opportunities in China's tourism development to nearly 500 UK travel-industry representatives. The office joined airlines and travel agencies in exhibition booths, explaining new China travel scenarios alongside the visa-free policy, and many UK tour operators said they would add China itineraries to next year's…

  5. Expedia Group Newsroom

    Expedia Group Advertising and Redion Announce First Travel Protection Partnership

    Expedia Group announced a multi-year marketing collaboration with Redion (formerly Europ Assistance worldwide and Generali Global Assistance in the U.S.), marking the first time a travel insurance and assistance brand has joined Expedia Group Advertising as a dedicated partner and opening an entirely new advertiser category. The two companies have worked together for more than 15 years, with Redion providing travel protection to Expedia Group customers; this collaboration moves the relationship beyond product distribution into a strategic advertising alliance with co-branded editorial, on-platform experiences and targeted activations rolling out across Expedia Group brands from Q3 2026. Exp…

  6. TravelDaily China

    2026 TravelDaily Summit: AI Reshapes Travel Entry Points and Supply Chains

    The 2026 TravelDaily Summit & Digital Travel Show was held on September 22-23, 2026 at the Shanghai International Convention Center under the theme of change, drawing more than 1,700 senior executives from OTA, hotel, airline, cruise, TMC, destination, travel technology, cultural-tourism consumption and investment segments. Sessions covered AI-driven industry change, shifts in global travel consumption and the restructuring of travel supply chains. TravelDaily CEO Li Chao said that as AI enters travel search, planning, customer service, development and operations, competition will return to the industrial base: real supply, inventory and pricing, fulfillment efficiency, experience design, c…

Sep 21Mon
  1. TravelDaily China

    Meituan Launches Airline Membership Benefits with Major Chinese Carriers

    On 20 September, Meituan launched airline membership benefits with Air China, China Eastern, China Southern, Hainan Airlines and others. Black Gold and Black Diamond members can access exclusive fares and a 'price-match guarantee' on designated routes, plus a coupon pack with six RMB 5 no-threshold vouchers usable for dining, lodging and activities at destinations, expected to cover tens of millions of members. Meituan data showed National Day flight bookings by Black Diamond and Black Gold members rose 138% and 66% year on year as of 20 September, while long-haul bookings for the combined Mid-Autumn and National Day holidays grew 55%.

  2. TravelDaily China

    Tongcheng Travel Expands 'First Flight' Service to 58 Airports

    On September 21 Tongcheng Travel announced an upgrade to its domestic 'First Flight Worry-Free' service, expanding partner airports from over 40 to 58 with 237 convenience services, extending coverage from top-tier hubs to regional hubs. The first-flight coupon was upgraded from RMB 30 to a RMB 188 multi-scenario travel voucher pack covering flights, hotels, attractions, airport transfers and ride-hailing. Tongcheng says the service now handles nearly 3,000 people daily, up 246% year on year.

  3. Pinchain Tourism

    Tongcheng Travel Upgrades First-Flight Service to 58 Airports

    Tongcheng Travel upgraded its domestic First Flight Worry-Free service, growing partner airports from over 40 to 58 with 237 convenience services, spanning top-tier and regional hubs. The first-flight coupon rose from RMB 30 to a RMB 188 travel voucher pack. Tongcheng says the service handles nearly 3,000 people daily, up 246% year on year; China's flying population topped 500 million by end-2025, with about 900 million people yet to fly.

  4. Pinchain Tourism

    Tongcheng Travel and Ping An Bank Sign Strategic Cooperation Agreement

    Tongcheng Travel and Ping An Bank signed a strategic cooperation agreement to explore joint models across finance, insurance, commerce, health and technology, embedding integrated financial services into the full journey of planning, booking, travel, destination life and industry-chain treasury management. Cooperation areas include integrated finance, settlement and cash management, and financing services. The two sides plan to prioritise pilots in travel management, credit-card travel benefits, supplier finance and cash management before extending to cross-border travel and direct corporate financing.

Sep 20Sun
  1. Ctrip Corporate Travel Thinktank News

    Trip.Biz Launches Agent ONE, an Overseas AI Travel Assistant, in Singapore

    On September 17, Trip.Biz held its Transform 2026 summit in Singapore for overseas enterprises and partners, drawing 200 senior leaders from travel, procurement, finance and HR. The summit examined Asia-Pacific travel-management pain points and launched Agent ONE, an AI tool for overseas markets. Agent ONE comprises four collaborating agents covering itinerary planning, booking, approval and travel insights, providing end-to-end support; it is now live across all Trip.Biz overseas markets.

Sep 19Sat
  1. Skift Feed

    Spotnana CEO: AI Can Cut Servicing Costs by Half

    Ahead of Skift Global Forum, Spotnana executive chairman and CEO Steve Singh argues the industry over-focuses on search, distribution and booking, while the real value and trust sit in post-booking servicing. Spotnana's AI agents now handle routine tasks such as cancelled segments, unticketed flights and refunds, and Singh believes servicing costs can fall by 50% or more while making the traveler experience more personalized and proactive. He also sets a curation bar for conversational AI booking: presenting the options a traveler would have chosen at least 95% of the time from the full list.

Sep 18Fri
  1. Skift Feed

    Cruise Spa Giant OneSpaWorld Nears $1 Billion in Revenue

    Skift reports that OneSpaWorld operates spas and wellness centers on more than 200 cruise ships, serving fleets including Carnival, Royal Caribbean, Norwegian Cruise Line, Princess, Celebrity, Disney and Virgin Voyages. The company estimates it holds more than 90% of the outsourced maritime spa market and is more than 17 times the size of its closest competitor, with more than 28 million passengers sailing annually on the ships it serves. It generated $961 million in revenue and $123 million in adjusted EBITDA last year, and expects to cross the billion-dollar mark this year.

  2. TravelDaily China

    Fliggy and Emirates Form Strategic Partnership

    Fliggy announced a strategic partnership with Emirates covering digital marketing, membership and AI, aimed at jointly expanding inbound and outbound travel markets. Fliggy will serve as an important partner for Emirates in China, leveraging its more than 500 million members and roughly 64 million 88VIP members in the Alibaba ecosystem to support product promotion, content marketing and user operations; Emirates will create dedicated ticket-sales programmes and policies and participate deeply in Fliggy campaigns such as Double 11 and 618. Fliggy data shows Emirates ticket bookings grew more than 80% year on year in the first half of this year, with inbound-travel ticket bookings up more tha…

  3. Pinchain Tourism

    Fliggy and Emirates Form Strategic Partnership

    Fliggy announced a strategic partnership with Emirates covering digital marketing, membership and AI, aimed at jointly expanding inbound and outbound travel markets. Fliggy will serve as an important partner for Emirates in China, leveraging its more than 500 million members and roughly 64 million 88VIP members in the Alibaba ecosystem to support product promotion, content marketing and user operations; Emirates will create dedicated ticket-sales programmes and policies and participate deeply in Fliggy campaigns such as Double 11 and 618. Fliggy data shows Emirates ticket bookings grew more than 80% year on year in the first half of this year, with inbound-travel ticket bookings up more tha…

Sep 17Thu
  1. BCD Travel News Hub

    BCD's Tripsource embeds sustainability into the booking experience

    BCD Travel announced on Sept. 17, 2026 that Tripsource, its open, intelligent travel platform, embeds sustainability across the travel program. Travelers, arrangers and agents can see relevant CO2 information and guidance during planning and booking, and organizations can display and collect a carbon fee at the point of sale. The platform offers insights and AI analyses to benchmark performance and optimize sustainability strategies. BCD's survey of travel buyers found 56% cited improved technology, including online booking tool capabilities, as a top influence on sustainable business travel; meanwhile 31% of travelers said they normally lack flight emissions information when booking.

  2. Business Travel News

    Amex GBT Names Esquibel as Chief Technology Officer

    American Express Global Business Travel has appointed Michael Esquibel as chief technology officer, leading the travel management company's technology and AI strategies. Esquibel has been with Amex GBT for eight years, most recently as SVP of technology and platform engineering. He will work to embed AI across the company, strengthen data infrastructure and develop AI tools for both TMC operational efficiency and the travel experience, while overseeing client onboarding, technology integration and the TMC's sales, servicing and mid- and back-office platforms. Previous chief information and technology officer David Thompson left the company in May.

  3. Business Travel News

    Trip.Biz Launches Four AI Agents to Boost Program Adoption

    Trip.Biz, the Singapore-based full-service TMC powered by OTA Trip.com, launched Agent One, an AI offering comprising four connected AI agents for planning, booking, approval and reporting, with a focus on improving program adoption. The planning agent responds to natural-language requests with recommendations informed by traveler preferences, trip purpose and company policies. The booking agent offers conversationally guided booking instead of the typical TMC flow, which Trip.Biz said cuts average booking time from 45 minutes to two minutes. The approval agent automatically approves low-risk trips and routes others for human review, cutting most approval times from an hour to seconds. The…

  4. Skift Feed

    Cleartrip Launches Elite Loyalty Program Aimed at Reducing Travel Anxiety

    Indian online travel agency Cleartrip has launched its new Elite loyalty program, designed around pre-transaction problems rather than post-transaction rewards. Chief Growth and Business Officer Manjari Singhal said customers often hesitate when unsure whether their plans will hold. The program includes domestic flight date changes for just INR 9 (about 9.4 cents) to encourage earlier booking, plus discounts of up to 20% on three eligible hotel bookings and an INR 5,000 (about $52) benefit.