Skip to content
中文Subscribe

#忠诚度计划

Today6items
TodaySep 30Wed
  1. Business Travel News35

    Marriott Appoints Chris Buckner as SVP of Loyalty

    Marriott International has appointed Chris Buckner as its new SVP of Loyalty, announced by Marriott EVP and chief customer officer Peggy Roe on LinkedIn. Buckner most recently served as EVP of product, loyalty and design at The Points Guy, and previously held loyalty-focused roles at PayPal and JetBlue. The appointment comes as Marriott increasingly positions its Bonvoy loyalty program within corporate travel programs, including Bonvoy-powered Business Access for small and midsized enterprises and a recently announced central reservation system integration with Spotnana that lets managed business travelers link their Bonvoy loyalty profiles to their Spotnana profiles.

  2. Hotel Dive Feed26

    凯悦在北卡罗来纳州扩展Unscripted精选品牌

    凯悦宣布，位于北卡罗来纳州卡里的45间套房精品酒店Hive House将转为旗下高端品牌Unscripted by Hyatt。该酒店由总部位于卡里的CMC Hotels开发，定位为传统长住体验的差异化产品，配备超大客房、独立起居空间和全套厨房。这是凯悦在卡里的首个品牌酒店，也是Unscripted组合的最新成员。Unscripted于2025年5月推出，旨在让独立酒店在保留自身特色的同时接入凯悦全球规模，包括拥有超过6600万会员的World of Hyatt忠诚度计划。

  4. Hilton Stories RSS28

    Hilton 2027 Trends Report: Why Travelers Are Choosing Balance Over Perfection

    Hilton released its 2027 trends report "El Gran Reequilibrio," based on a survey conducted with Morning Consult of more than 14,000 travelers across 14 countries, indicating that travelers are shifting from pursuing perfection toward flexibility and self-growth. The report lists five major trends: traveling on one's own terms, the trust equation, growth-oriented vacations, health and wellness, and the micro-trip mindset. 54% of travelers feel pressure to have a perfect vacation, and 70% trust hotel staff to help plan their itineraries.

  5. Hilton Stories RSS26

    Hilton 2027 Trend Report 'The Great Rebalancing': Why Travelers Choose Balance Over Perfection

    Hilton released its 2027 trend report 'The Great Rebalancing,' based on a global survey conducted in collaboration with Morning Consult covering more than 14,000 travelers across 14 countries, indicating that travelers are replacing the pursuit of the "perfect journey" with flexibility and personal growth. The report lists five major trends: traveling your own way, the trust equation, growth-oriented vacations, physical and mental wellness, and the micro-trip mindset. The survey shows 38% of Colombian travelers feel pressure for the "perfect trip," and 70% trust hotel staff to help plan itineraries.

  6. Hilton Stories RSS38

    Hilton 2027 Trends Report: Why Travelers Choose "Balance" Over "Perfection"

    Hilton released its 2027 trends report "The Great Rebalancing," based on global research conducted in collaboration with Morning Consult covering more than 14,000 travelers across 14 countries, indicating that travelers are shifting from pursuing the "perfect trip" toward personal growth, flexibility and exploration. The report proposes five major trends: The Age of Imperfect Perfection, The Trust Equation, The Growth Journey, Reimagined Wellness, and The Micro-Trip Mindset. 54% of respondents said they feel pressure to pursue the perfect trip, and 70% believe hotel professionals are a trustworthy source for travel planning.

Sep 24Thu
  1. Skift Feed

    Amex: Younger Travelers Reshape Premium Travel

    Audrey Hendley, President of American Express Travel, told Skift Global Forum that Millennial and Gen Z spending on American Express rose 40% in Q2 2026 and together they account for 65% of its new customers globally; the average new U.S. Platinum cardholder is 32 and Gold is 29. A survey found 75% of millennials would take a job with fewer benefits for more travel time. Hendley said premium is shifting from a single property standard toward experiences and time value, citing AI-assisted human service and the behavior-driven Sidecar lounge. Skift noted U.S. inbound tourism fell 11% in August 2026 and 7% in July 2026.

  2. Accor News & Stories

    Accor Scales ALL Concierge Conversational AI

    Accor announced on September 24, 2026 that its ALL Concierge conversational AI companion has moved beyond pilot to full-scale rollout, making it the first hospitality group to deploy an end-to-end conversational AI companion at scale. It covers the journey from travel inspiration and hotel comparison to booking management and post-stay support, available 24/7 on ALL.com, the ALL Accor app, WhatsApp and iMessage, in 11 languages, with responses in under a few seconds and seamless handover to human agents. The pilot began in July 2025 and logged more than 1 million guest conversations. Accor also launched The Butler, an AI companion for hotel teams.

  3. Skift Feed

    Uber on Owning More of the Travel Journey and Negotiating With Agents

    Uber CEO Dara Khosrowshahi said at Skift Global Forum that Uber is in active discussions with basically every agentic company, but on the right terms, using its 10.5 million drivers and couriers across more than 70 countries as leverage. He said no agentic company is going to replicate that content. Khosrowshahi also said 80% of Uber's hotel bookings come from UberOne members, reducing dependence on discovery channels like Google. He noted that Uber's early approach of making AI follow human-agent scripts was limiting, and giving AI a goal and a budget produced better outcomes at lower cost.

  4. Skift Feed

    Wyndham CEO: Gen Z Now Makes Up Nearly 10% of Membership Base

    Wyndham Hotels & Resorts President and CEO Geoff Ballotti said at the Skift Global Forum in New York that Gen Z now accounts for nearly 10% of the company's revenue and membership base, up from around 3% three years ago. Combined with millennials, that share has risen from roughly the high 20s to approaching 40%. Ballotti called the demographic's downstream earnings potential important, and said reaching it requires more than a competitive points program, with experiences playing a key role — for example, dozens of packages built around the Harry Styles world tour through a partnership with Madison Square Garden.

  5. Hotel Dive Feed

    Accor Launches AI Travel Concierge ALL Concierge Across Full Journey

    French hospitality group Accor announced the launch of ALL Concierge, an AI-powered conversational travel tool designed to guide guests from initial travel inspiration and hotel comparison through to booking management and post-stay support. Accor calls it the hospitality industry's first end-to-end conversational travel companion deployed at scale. Following a pilot phase, the tool will roll out across Accor's global digital channels, including the ALL Accor website, mobile app, and messaging platforms such as WhatsApp and iMessage. Accor also debuted The Butler, an AI tool for hotel teams. Alix Boulnois, Accor's chief commercial, digital and tech officer, said the launch is part of Accor'…

Sep 23Wed
  1. Business Travel News

    Accor Launches ALL Concierge Conversational AI Assistant

    Accor announced the launch of ALL Concierge, a conversational AI assistant that helps with inspiration and destination search, hotel comparison, booking changes, in-stay questions and loyalty coaching on optimizing status and points. The tool is available in 11 languages via the ALL Accor app, Accor's website and the WhatsApp and iMessage messaging channels. Accor SVP of data science and AI Nicolas Maynard said next steps include more languages, local experiences and full integration of loyalty partners beyond Accor. Chief commercial, digital and tech officer Alix Boulnois said the tool does not currently assist with meetings and event spaces, but that this is on the roadmap.

Sep 22Tue
  1. Hospitality Technology

    WOWorks Turns to Self-Ordering Kiosks to Scale Co-Branded Concepts

    WOWorks, parent of Saladworks, Frutta Bowls, Garbanzo Mediterranean Fresh, The Simple Greek, Barberitos and Zoup! Eatery, has opened 27 restaurants this year with 12 more in development, bringing its footprint to nearly 240 nationwide and a pace of nearly 38 new locations by year-end. Co-branding accounts for nearly half of year-to-date openings, but the clash between pay-first and pay-last workflows created a register bottleneck. The company responded by deploying self-ordering kiosks, with more than 10 locations now kiosk-only and a legacy register kept solely for cash. CEO Kelly Roddy said kiosks let guests enter a full multi-brand order at once and route it to different stations, while…

Sep 18Fri
  1. Skift Feed

    IHG's Chief Commercial & Marketing Officer on Making Hotels Legible to AI

    IHG Chief Commercial & Marketing Officer Heather Balsley will speak at Skift Global Forum in New York on September 22–24, 2026, about the hotel group's content overhaul aimed at AI recommendations. She said AI tools are only as helpful as the content they draw from, so hotel content must go beyond basic descriptions and amenities to be rich, accurate and relevant, helping AI understand what makes a property unique and match it with the right guest. Later this year IHG will introduce a new platform to transform how hotel content is structured and managed, strengthening digital signals that help its hotels be surfaced and recommended by AI tools. She also frames AI as the next discovery shift…

  2. Hotel Dive Feed

    Ritz-Carlton Residences planned for Brooklyn; 1 Hotel Austin opens

    Marriott and SomeraRoad announced plans for The Ritz-Carlton Residences, Brooklyn Heights, at the former Hotel Bossert, with construction expected to start later this year and completion anticipated in 2029. 1 Hotels opened 1 Hotel Austin inside the 74-story Waterline, Texas' tallest tower, with 252 rooms and more than 10,000 square feet of meetings and events space. IHG and EasyJet launched a global partnership offering SME travel benefits, including a 10% discount on new EasyJet plus memberships for IHG Business Edge members. Union workers at a Seattle Hilton ratified a new contract, ending an 85-day strike.

  3. Hotel Dive Feed

    Marriott appoints Chris Buckner as loyalty SVP

    Marriott International appointed Chris Buckner as senior vice president of loyalty, effective immediately. Buckner most recently served as executive vice president of product, loyalty and design at The Points Guy and previously held loyalty-related executive roles at PayPal and JetBlue. Marriott is expanding experiential loyalty offerings through sports, music, culinary and outdoor partnerships, including a recent NFL collaboration.

Sep 17Thu
  1. Skift Feed

    Southwest Airlines Looks to New Lounges to Attract High-Spend Customers

    Southwest Airlines CFO Tom Doxey said at the Morgan Stanley Laguna investor conference that the carrier expects loyalty benefits from lounges it plans to open next year, along with a premium credit card. He said a premium card can attract higher FICO score customers, increase top-of-wallet share and bring a more aspirational halo to the loyalty program and brand. Southwest announced earlier this month that it will launch its first four lounges in Austin, Baltimore, Nashville and other locations.

  2. Skift Feed

    Wyndham CEO on Placing Its Own Agents Inside AI Models

    Ahead of Skift Global Forum, Wyndham Hotels & Resorts CEO Geoff Ballotti said the company feeds real-time rates, inventory, guaranteed room types and loyalty perks directly into LLMs including ChatGPT, Claude and Gemini, and uses AI to monitor long-form searches and adjust the data it supplies. Under its "Owner First" approach, Wyndham Connect is live at more than 5,000 hotels, generated over $11 million through upsells in 2025, and Wyndham AI Concierge converts 35% of calls into bookings.

  3. Skift Feed

    Cleartrip Launches Elite Loyalty Program Aimed at Reducing Travel Anxiety

    Indian online travel agency Cleartrip has launched its new Elite loyalty program, designed around pre-transaction problems rather than post-transaction rewards. Chief Growth and Business Officer Manjari Singhal said customers often hesitate when unsure whether their plans will hold. The program includes domestic flight date changes for just INR 9 (about 9.4 cents) to encourage earlier booking, plus discounts of up to 20% on three eligible hotel bookings and an INR 5,000 (about $52) benefit.

Sep 16Wed
  1. Business Travel News

    IHG and EasyJet Launch SME Loyalty Partnership

    IHG Hotels & Resorts and EasyJet have launched a global partnership linking their business-traveller programs, IHG Business Edge and EasyJet Plus. IHG Business Edge members receive a 10 percent discount on a new EasyJet Plus membership plus benefits such as priority security screening, priority boarding, seat selection and extra cabin baggage. EasyJet Plus SME members gain access to IHG Business Edge benefits, including preferred rates and loyalty perks at participating IHG hotels worldwide, and reach IHG One Rewards Gold Elite status after their first eligible stay. IHG has pursued similar corporate-targeted collaborations with Delta Air Lines, Singapore Airlines and Hertz to bolster IHG B…

Sep 11Fri
  1. Hotel Dive Feed

    Marriott Deepens Corporate Hotel Distribution with Spotnana Direct Integration

    Marriott International expanded its partnership with cloud-based travel technology provider Spotnana through a new direct integration designed to transform how corporate travelers shop for, book and manage hotel stays. Spotnana will connect directly with Marriott's central reservation system, offering real-time rates and inventory, up-to-date room and amenity details, and the ability for travelers to modify or cancel bookings within the Spotnana platform. Corporate negotiated rates are also bookable. Marriott says Spotnana is the first corporate booking technology company to deliver verified loyalty linking with Marriott Bonvoy.

  2. Hospitality Technology

    Jersey Mike's Rides Digital Growth Toward $2 Million AUVs

    On its first earnings call as a public company, Jersey Mike's set a target to raise digital sales mix from 43% today toward 60-70% over time and to lift average unit volumes from $1.3 million toward $2 million. Digital marketing has risen from 1% to 20% of its marketing mix, and loyalty registrations are up 22% year to date. Virtually all stores have a second make line dedicated to digital orders to ease front-counter pressure. The brand also aims to double its domestic footprint to 7,500 locations.

Sep 10Thu
  1. Hotel Dive Feed

    Hyatt and Delta Air Lines Form Long-Term Loyalty Collaboration

    Hyatt Hotels and Delta Air Lines have entered a long-term strategic loyalty collaboration offering "dual-earn benefits" to members of World of Hyatt and Delta SkyMiles. Once launched, eligible World of Hyatt elite members can earn Hyatt points on qualifying Delta flight purchases, while Delta SkyMiles Medallion members can earn miles on qualifying stays at participating Hyatt hotels. Hyatt announced the Delta tie-up hours after saying it would not continue its loyalty relationship with American Airlines. Enrollment, eligibility and experiential details will be shared in the coming months.

  2. Skift Feed

    Marriott Brings Loyalty Into Corporate Booking Tools With Spotnana Deal

    Marriott has opened a direct connection from its central reservation system to Spotnana, letting business travelers book its more than 10,000 hotels at the same real-time rates, inventory, and room content shown on Marriott's own site and app. Travelers can link their Bonvoy accounts to Spotnana profiles so the corporate tool recognizes loyalty information. The article notes outdated technology previously prevented Marriott from surfacing loyalty information inside corporate booking tools, while Bonvoy is its strongest lure for business travelers.

  3. Web in Travel

    VantisCorp Launches White-Label TMC Platform; Booking Loses Etraveli Appeal

    VantisCorp launched a white-label corporate travel automation platform for TMCs, unifying hotel and flight booking, approvals, multi-entity compliance workflows, tax-compliant invoicing and payment integration, with contracted clients live in India, the UK and Saudi Arabia. The EU General Court rejected Booking Holdings' appeal against the European Commission's decision to block its €1.6 billion acquisition of Etraveli Group, upholding the EC's finding. Spotnana announced a direct integration with Marriott International covering 10,000+ properties and the industry's first verified Marriott Bonvoy loyalty linking. Laters.com (formerly Fly Fairly) raised a $1.5 million seed round, offering 10…

  4. Business Travel News

    Radisson and Finnair Form Loyalty Partnership

    Radisson Hotel Group and Finnair have formed a loyalty partnership allowing Radisson Rewards and Finnair Plus members to redeem points for flights and hotel stays. Radisson Rewards points convert to Finnair Plus Avios at 10 points to 1 Avios, and Avios convert to Radisson Rewards points at 3 Avios to 5 points. Finnair Plus members can match their status to Radisson Rewards; Radisson Rewards members will not be matched by Finnair Plus, but a selected number of premium and VIP members will receive invitation-only access to Finnair Plus silver, gold and platinum tiers. The partnership links Nordic and Baltic air travel specialist Finnair with Radisson Hotel Group's network of 1,600 hotels acro…

Sep 9Wed
  1. Business Travel News

    Hyatt Partners with Delta, Ends Enhanced American Airlines Loyalty Tie-Up

    Hyatt Hotels Corp. and Delta Air Lines announced a long-term loyalty collaboration allowing elite members of World of Hyatt and Delta SkyMiles to earn dual points on qualifying travel. At the same time, American Airlines and Hyatt will end the enhanced loyalty relationship they launched last year. The companies said members will see no interruption in earning, selecting and redeeming eligible benefits for the remainder of each program's earning year. Members who linked accounts before midnight Central Time on Nov. 15 can continue earning World of Hyatt awards through Loyalty Point Rewards through Feb. 28, 2027, and AAdvantage awards through Milestone Rewards through Dec. 31, 2026. After the…

  2. Accor News & Stories

    Fairmont Expands 'Special Happens' Experience Programme

    Fairmont Hotels & Resorts, part of Accor, expanded its global 'Special Happens...' programme with eight bespoke experiences across four categories: After Dark, In the Spotlight, Around the Table and In the Wild. Offerings range from an after-hours journey through Istanbul's Spice Bazaar to a private music experience in Prague, performing on stage in San Juan, and a private ski escape in Mont-Tremblant. Fairmont has over 90 hotels worldwide and is part of Accor, which counts more than 5,800 properties.

Sep 5Sat
Sep 4Fri
Sep 3Thu
  1. IHG Newsroom

    IHG Enhances Guest Journey with Concert-Focused Hospitality Solutions in Greater China

    IHG Hotels & Resorts is enhancing the guest journey with concert-focused hospitality solutions across Greater China, responding to growing demand for live entertainment travel. Participating hotels offer tailored packages, transport links, and loyalty rewards, extending the concert experience beyond the venue. InterContinental is also extending its 'Ticket Stub Economy' into theatre and arts through collaborations with cultural institutions.

Sep 2Wed
  1. Skift Feed

    Southwest to Launch Airport Lounges in 2027

    Southwest Airlines is entering the airport lounge business for the first time, announcing plans to open premium lounges in Austin, Baltimore, Nashville, and Honolulu beginning in 2027, with at least seven more locations planned across high-demand business and leisure markets in subsequent years. The carrier is partnering with JPMorganChase on the initiative and will launch a new co-branded credit card that grants access to the spaces. Framed by executives as a strategic investment in the Rapid Rewards loyalty program, the move marks a significant departure from Southwest's traditionally no-frills model and continues a broader transformation of the airline toward premium offerings. Details o…

  2. BCD Travel RSS

    WestJet Business Travel: Reliability, Reach and Rewards

    WestJet highlights three key advantages for business travelers: operational reliability, an expanding network, and a loyalty program. Through investments in on-time performance and baggage handling, and codeshare partnerships with Virgin Atlantic, Icelandair, and others, WestJet offers seamless international connectivity. WestJet Rewards enables frequent travelers to earn points and enjoy tier benefits.

Sep 1Tue
Aug 26Wed
Aug 21Fri
  1. Skift Feed

    Hilton's CEO on Why the Fundamentals Still Win in the AI Era

    In an interview ahead of Skift Global Forum 2026, Hilton President and CEO Christopher Nassetta argues that AI changes the gatekeeper but not the fundamentals of winning guests. His thesis: delivering reliable, friendly stays generates positive reviews that feed into AI models, while Hilton builds its own AI capabilities (Hilton AI Planner) and a proprietary tech stack to control the recommendation layer. He frames Hilton's 28-brand portfolio and Hilton Honors as the right architecture for a fragmenting market, and points to renewed midweek business travel from SMBs broadening demand beyond luxury, signaling healthier, more durable growth. He also emphasizes culture as a competitive input a…

  2. IHG Newsroom

    IHG Hotels & Resorts Debuts IHG Racquet Cruiser at 2026 US Open

    IHG Hotels & Resorts, the official hotel and loyalty program of the US Open Tennis Championships, returns for its eighth year with the new IHG Racquet Cruiser, a complimentary premium motorcoach that transports fans from Arthur Ashe Stadium to select IHG hotels in Manhattan. Onboard experiences include Prince St. Pizza slices, express facial treatments, post-match replays, device charging, Wi-Fi, and surprise gifting. The popular Watermelon Slice cocktail also returns to the IHG Racquet Bar. IHG One Rewards members can enjoy additional perks and exclusive experiences.