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Sep 8Tue
  1. TravelDaily China

    2026 TravelDaily Summit to be Held in Shanghai in September

    The 2026 TravelDaily Summit will take place on September 22-23 at the Shanghai International Convention Center, with over 1,000 travel industry executives already confirmed to attend. The summit is expected to host 1,800+ participants, with 70% holding director-level or above positions. The event features three forums, over 100 speakers, and 30+ core topics, aiming to facilitate networking among corporate buyers, hotels, airlines, car rentals, destinations, TMCs, and travel agencies.

  2. JTB Group Newsroom

    JTB and Shikoku Aquarium Launch 'Traveling Aquarium' Cruise Event

    JTB is partnering with Shikoku Aquarium Development to hold a 'Traveling Aquarium Cruise' on 14 November 2026, sailing from Takamatsu Port around the Seto Ohashi Bridge. Two departures are offered, a day cruise and a sunset cruise, featuring onboard marine-life exhibits, live music, a fish quiz rally and onboard sales. Adult fares are 4,000 yen for the day cruise and 5,000 yen for the sunset cruise, with child fares of 2,000 yen and 3,000 yen. The event is the second in the 'XX Aquarium' series and sits under JTB's Setouchi Island Concierge Service (SICS).

  3. TripVivid

    Five Culture Tourism Projects Break Ground in Wuhan Xinzhou, Total Investment 877M Yuan

    On September 3, five culture and tourism projects broke ground in Xugu Street, Xinzhou District, Wuhan, with total investment of 877 million yuan. Projects include Jiangjunshan Ski Resort (560 million yuan), Yinhegu Hot Spring Resort, Jiangjunshan Bamboo Rafting (36 million yuan), Jiangjunshan Wuxinyou Complex (150 million yuan), and a mountain bike park. Jiangjunshan's main peak is 675 meters, the highest in eastern Wuhan.

  4. China Tourism News

    Lu'an Autumn Tourism Season Launches with Million-Yuan Vouchers

    On September 5, the 2026 Lu'an Autumn Culture and Tourism Consumption Season kicked off at the city's Sports Center, hosted by the Lu'an Culture and Tourism Bureau under the theme 'Autumn Colors on the Dabie Mountains, Wellness in Lu'an.' The event offers 7 boutique travel routes and 6 product series covering leaf-peeping, wellness, food, and more. One million yuan in tourism vouchers will be distributed, with first-time subsidies for inbound visitors. A 'ticket-stub economy plus vouchers' model allows discounts at attractions and hotels with tickets from events like 'Anhui Wonderful Performances.' An intangible heritage market is also featured.

  5. China Tourism News

    Establishing a Legal Yardstick for Ecotourism

    The article emphasizes the importance of the rule of law for sustainable ecotourism. It notes that in 2025, national ecotourism received over 3 billion visitors, and risks such as disorderly development must be guarded against. It mentions the implementation of the 'Ecological Environment Code of the People's Republic of China' on August 15 this year, and local legislative practices such as the 'Fujian Province Wuyishan National Park Regulations', arguing that the rule of law can both hold the bottom line and open channels for value transformation.

  9. Pinchain Tourism

    Homestay Industry Cools: From Sold-Out to Rising Vacancy Rates

    Despite a 32.7% increase in domestic trips this summer, homestay occupancy rates have fallen in many areas; a Chongqing homestay sold only 3-5 rooms daily. Industry analysis attributes this to a near 20-fold expansion in homestay numbers over a decade and severe homogenization causing traveler fatigue. Experts suggest expanding 'homestay+' composite formats and non-room revenue, shifting toward quality.

  10. TripVivid

    Tianjin Wudadao Smart Scenic Area Operation Project Signed

    On September 4, Tianjin Heping District Industrial Development Group signed a smart scenic area operation project for Wudadao with Zhejiang Shenda Intelligent. The project will build a smart tourism big data monitoring platform, GIS visualization control platform, and digital culture tourism service platform, creating an integrated system for government supervision, scenic area management, tourist services, and smart operations.

  12. China Tourism News

    Scenic Areas' 'Strengthen Foundation and Renew' Initiative Drives Management Upgrade

    Scenic areas across China are implementing the 'Strengthen Foundation and Renew' initiative, improving management through standardization, smart technology, and humanized services. Examples include Guanggong Guli, Xidi, and Wave Valley establishing standards; Yangshuo Yulong River and Three Gorges Waterfall using smart systems; and Xuanwu Lake and Zhujiajiao optimizing humanized services.

  16. China Tourism News

    Wuhan Launches MR Digital Light Show on Yangtze River Cruise

    On the evening of September 6, the "Jiangcheng Wanxiang" MR digital light show on the Yangtze River civilization-themed cruise ship made its debut on the "Changjiang Glory" in Wuhan. Co-produced by CYT Hubei International Travel Service and others, the project integrates MR mixed reality and spatial computing to overlay digital content onto the real Yangtze River, creating an immersive cultural tourism experience. The show is divided into seven acts, with the digital IP "Jiang Xiaotun" running through, aiming to let visitors appreciate the millennium-long cultural heritage of the Yangtze River during the actual cruise.

  19. TravelDaily China

    2026 Q2 Traveler Profile: Domestic Travel Dominates

    TravelDaily China Research Institute released its 2026 Q2 China Tourism Consumption Trends Report, based on a survey of 3,000 Chinese consumers. The findings show a clear divergence: domestic travel is stable while outbound travel remains cold, constrained by visa issues, costs, and geopolitical risks. The report also covers topics such as OTA ranking transparency, AI-generated drama for travel inspiration, and personalized services from hotels and airlines.

  21. China Tourism News

    Final Evaluation of the 11th Shaanxi Arts Festival 'Qunxing Award' Kicks Off

    On the evening of September 7, the final evaluation of the 'Qunxing Award' of the 11th Shaanxi Arts Festival kicked off at Shangluo Theatre. The Shaanxi Arts Festival is held every three years, and the Qunxing Award is the highest provincial government arts award. Since the selection began in April, 68 works have advanced to the final evaluation, covering music, dance, drama, and quyi. During the final evaluation, 20 awards will be selected, and expert review sessions will be organized. The province has held a total of 2,494 grassroots performances, benefiting 1.5751 million people.

  23. China Tourism News

    Value Identification and 'Three Shifts' in Industrial Tourism

    The article discusses high-quality development of industrial tourism, proposing coordinated efforts in cultural value identification and distinctive experience design. It emphasizes identifying historical, technical, and social values, and achieving shifts from visiting routes to story routes, from one-way exhibitions to participatory experiences, and from isolated sites to regional linkages. It mentions the joint issuance of the 'Notice on Promoting Industrial Culture, Protecting Industrial Heritage, and Developing Industrial Tourism' by seven departments in May this year, and the inclusion of industrial tourism in the '15th Five-Year Plan for Building a Tourism Powerhouse'.

  24. China Tourism News

    Yangcheng, Shanxi Launches 'Travel with Champions' During Triathlon

    On September 6, the 2026 China Triathlon League kicked off at Taihang Cornus Bay Resort in Yangcheng County, Shanxi, with over 600 athletes from 27 provinces. The 'Travel with Champions in Yangcheng' campaign launched the same day, with sports celebrities leading tourists to attractions like Huangcheng Xiangfu and Manghe. Yangcheng offers benefits: free admission for participants from Sept 1-10, free entry for visitors with 'tie' (iron) in their names from Sept 1-30, half-price for 'Return to Xiangfu' show, and 20% off at Huangcheng Xiangfu hotels. Concerts and intangible heritage performances are also held.

  26. TripVivid

    Chongqing and Hami Promote Cultural Tourism Routes; 'Hami' Themed Train Launches

    On September 5, a Chongqing-Hami cultural tourism promotion conference was held, and the 'Hami' themed train debuted on Metro Line 2. Chongqing promoted nine boutique tourism routes of the Bashu Cultural Tourism Corridor, while Hami promoted the 'Silk Road Quest: Mountains and Seas United' study tour route. The train showcases landscapes like the Great Sea Road Yardang and Yiwu Poplar Forest.

  33. Pinchain Tourism

    China Tourism Association Launches 'First Lesson' Public Lecture Series

    On September 7, the China Tourism Association launched its 'First Lesson' public lecture series at Beijing Union University. Targeting tourism majors nationwide, the initiative supports the talent development goals of the 15th Five-Year Plan for Tourism Powerhouse. It will reach over 20 institutions with 40+ industry experts, fostering industry-academia integration.

  35. China Tourism News

    Foshan Food Culture: From Intangible Heritage to Viral Chicken Pot

    The article introduces Foshan's food culture as one of the birthplaces of Cantonese cuisine, with Shunde District certified as a UNESCO 'World Capital of Gastronomy'. Foshan has dozens of food-related intangible cultural heritage items, such as Shunde Jiudagui and Chencun Fen. The article also mentions that Chencun's 'Mo's Chicken Pot' went viral after a food blogger's visit, and the local government quickly improved infrastructure, providing free parking, reflecting a shared atmosphere between hosts and guests.

  36. China Tourism News

    Academic Symposium on New Archaeological Discoveries at Dawenkou Site Held in Tai'an

    On September 6, the academic symposium on new archaeological discoveries at the Dawenkou site and the Shandong Province archaeological site protection and utilization work exchange meeting were held in Tai'an, Shandong. Over 120 representatives from domestic archaeological authorities and the province's cultural tourism system attended. As an important part of the 40th Mount Tai International Mountaineering Festival, the meeting aimed to deepen research on prehistoric civilization in the Haidai region and promote sustainable development of archaeological site parks.

  38. China Tourism News

    Foshan's Food Culture Tourism Integration for Shared Enjoyment

    Foshan, one of the birthplaces of Cantonese cuisine, with Shunde as a UNESCO 'World Capital of Gastronomy', promotes food tourism through 'food + intangible heritage' integration, management of street food shop popularity, and creation of shared spaces. After Mo's chicken pot went viral, the government responded quickly to ensure services.